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Table of contents (8 chapters)
Keywords
About this book
Authors and Affiliations
About the author
Bibliographic Information
Book Title: Fanclubs der Nationalmannschaften im deutschen Teamsport
Book Subtitle: Value Co-Creation zwischen Kommerzialisierung und Fankultur
Authors: Gerald Fritz
Series Title: Event- und Impaktforschung
DOI: https://doi.org/10.1007/978-3-658-24487-3
Publisher: Springer Gabler Wiesbaden
eBook Packages: Business and Economics (German Language)
Copyright Information: Springer Fachmedien Wiesbaden GmbH, ein Teil von Springer Nature 2019
Softcover ISBN: 978-3-658-24486-6Published: 19 November 2018
eBook ISBN: 978-3-658-24487-3Published: 11 November 2018
Series ISSN: 2662-9224
Series E-ISSN: 2662-9232
Edition Number: 1
Number of Pages: XXI, 302
Number of Illustrations: 31 b/w illustrations
Topics: Sports Economics, Consumer Behavior, Online Marketing/Social Media