An Investigation of Women's and Men’s Perceptions and Meanings Associated with Food Risks

Authors: Bieberstein, Andrea

  • ​Publication in the field of social sciences

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eBook $69.99
price for USA (gross)
  • ISBN 978-3-658-03275-3
  • Digitally watermarked, DRM-free
  • Included format: EPUB, PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Softcover $89.99
price for USA
  • ISBN 978-3-658-03274-6
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
About this book

Concern about food risks is widespread. Consumers, however, are found to differ in terms of how they evaluate these risks. One of the most prominent findings in this regard is the differences between women and men. Many studies report that men are less worried about environmental and technological risks than women, which is also the case for food risks. At the same time it is criticized that these differences are often exaggerated, similarities overlooked, and systematic investigations are lacking. Andrea Bieberstein gives a comprehensive overview of theoretical approaches to risk perception and empirical work that has been conducted in the field of risk perception research. Furthermore, she provides a systematic investigation of how food risks are constructed for women and men by uncovering the meanings in terms of associations, feelings, and values that they attach to various food risks. This allows a deeper understanding of the gender differences in risk perception in terms of their relevance and meaning.

About the authors

Dr. Andrea Bieberstein is a postdoctoral researcher at the department of Marketing and Consumer Research at Technische Universität München, Munich, Germany.

Table of contents (8 chapters)

  • Introduction

    Bieberstein, Andrea

    Pages 17-23

  • Background to Risk Perception

    Bieberstein, Andrea

    Pages 25-62

  • Gender and Risk Perception

    Bieberstein, Andrea

    Pages 63-81

  • Systematic Literature Review on Gender and Food Risk Perception

    Bieberstein, Andrea

    Pages 83-90

  • The Means-End-Chain Theory

    Bieberstein, Andrea

    Pages 91-102

Buy this book

eBook $69.99
price for USA (gross)
  • ISBN 978-3-658-03275-3
  • Digitally watermarked, DRM-free
  • Included format: EPUB, PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Softcover $89.99
price for USA
  • ISBN 978-3-658-03274-6
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
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Bibliographic Information

Bibliographic Information
Book Title
An Investigation of Women's and Men’s Perceptions and Meanings Associated with Food Risks
Authors
Copyright
2014
Publisher
VS Verlag für Sozialwissenschaften
Copyright Holder
Springer Fachmedien Wiesbaden
eBook ISBN
978-3-658-03275-3
DOI
10.1007/978-3-658-03275-3
Softcover ISBN
978-3-658-03274-6
Edition Number
1
Number of Pages
XVI, 317
Number of Illustrations and Tables
15 b/w illustrations
Topics