Modern Oriental Corporate Culture

A Case Collection

Authors: Su, Yong, Chen, Lanjian

  • The first-choice book on business operations under the oriental framework
  • Easily appeal to readers at home and abroad
  • Provide research data and serve as a textbook
  • Follow the tracks of the operating source of 30-year-reform and opening of the economy in China
  • Experience the fusion of Oriental and Occidental management wisdom in Chinese enterprises
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Buy this book

eBook $44.99
price for USA (gross)
  • ISBN 978-3-642-35214-0
  • Digitally watermarked, DRM-free
  • Included format: EPUB, PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Hardcover $59.99
price for USA
  • ISBN 978-3-642-35213-3
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
Softcover $59.99
price for USA
  • Customers within the U.S. and Canada please contact Customer Service at 1-800-777-4643, Latin America please contact us at +1-212-460-1500 (Weekdays 8:30am – 5:30pm ET) to place your order.
  • Due: October 13, 2016
  • ISBN 978-3-662-51219-7
  • Free shipping for individuals worldwide
About this book

The book covers Oriental management theories as well as their applications; research on positivism; long-term focus; exclusive interviews and accumulating first-hand data, etc. It also addresses the following topics: Chinese family businesses that have survived for more than one hundred years(e.g. INFINITUS, Beijing TRT); Chinese enterprises and firms that follow the oriental management culture serve as the dynamic engines to the 2nd largest economic entity in the world (e.g., Huawei Technologies Co., Ltd., Mengniu Dairy Gr., Hainan Airlines and so on); Eastern and western managerial cultures that have been growing within Chinese businesses(e.g., Hainan Airlines, INFINITUS); Varied schools such as Confucianism, Taoism, Buddhism, legalism, Military Strategists, Mohist School remain vital but at the same time Chinese businesses and firms welcome and extract the essence of western managerial civilization rather than reject it, etc. These areas will be of particular interest to readers, and the purpose of the book is not only to acquaint the reader with China by providing information about Chinese businesses and firms, but also to provide a royal road to doing business with China as well as allowing them to learn about Chinese managerial wisdom.

Table of contents (9 chapters)

  • Practicing Shared Benevolence and Improving World Health

    Su, Yong (et al.)

    Pages 1-15

  • The “Three Great Ways”

    Su, Yong (et al.)

    Pages 17-32

  • Management Philosophy at ING-Aetna Life Insurance Co.

    Su, Yong (et al.)

    Pages 33-44

  • Running a City in West China

    Su, Yong (et al.)

    Pages 45-56

  • The Mengniu “Tao”

    Su, Yong (et al.)

    Pages 57-66

Buy this book

eBook $44.99
price for USA (gross)
  • ISBN 978-3-642-35214-0
  • Digitally watermarked, DRM-free
  • Included format: EPUB, PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Hardcover $59.99
price for USA
  • ISBN 978-3-642-35213-3
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
Softcover $59.99
price for USA
  • Customers within the U.S. and Canada please contact Customer Service at 1-800-777-4643, Latin America please contact us at +1-212-460-1500 (Weekdays 8:30am – 5:30pm ET) to place your order.
  • Due: October 13, 2016
  • ISBN 978-3-662-51219-7
  • Free shipping for individuals worldwide
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Bibliographic Information

Bibliographic Information
Book Title
Modern Oriental Corporate Culture
Book Subtitle
A Case Collection
Authors
Copyright
2014
Publisher
Springer-Verlag Berlin Heidelberg
Copyright Holder
Springer-Verlag Berlin Heidelberg
eBook ISBN
978-3-642-35214-0
DOI
10.1007/978-3-642-35214-0
Hardcover ISBN
978-3-642-35213-3
Softcover ISBN
978-3-662-51219-7
Edition Number
1
Number of Pages
XXI, 118
Number of Illustrations and Tables
8 b/w illustrations
Topics