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The Spirit of Entrepreneurship

Exploring the Essence of Entrepreneurship Through Personal Stories

Authors: Nandram, Sharda S., Samsom, Karel J.

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  • ISBN 978-3-540-34761-3
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  • ISBN 978-3-540-34760-6
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  • ISBN 978-3-642-42116-7
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About this book

What inspires people to leave behind certainty to pursue their vision through creativity and entrepreneurship? Sharda S. Nandram and Karel J. Samsom, entrepreneurial researchers at Nyenrode Business University, explore entrepreneurship through the lens of human behaviour. Creative vision, drive, reflection, action, passion, teamwork, achievement, commitment and, significantly, personal values are some of the major elements.

Personal stories of 60 entrepreneurs and entrepreneurial executives from Europe and North America are studied in the context of human and organizational behavior. Case studies range from solo entrepreneurs to fast-growing ventures and from entrepreneurial CEO’s to creative leaders in the public sector. Nandram and Samsom approach entrepreneurship as an interactive process of human forces and the economic, ecological, and social environments in which they manifest. These entrepreneurs’ stories show how mutually beneficial results can be created when the pursuit of profits is balanced with the interdependent needs of individuals, the community and the planet.

 

"The educational process is critical. European universities must play a key role in promoting entrepreneurship and innovation, helping students learn not just how to start, but also how to grow, enterprises and across national boundaries."

- Bert Twaalfhoven, Founder of Indivers and EFER (European Foundation of Entrepreneurship Research) -

"It's quite simple. The success of Ben & Jerry's from the very beginning had to do with really caring for all aspects of the business - our people, our customers, our shareholders, the communities we live in and serve and, of course, the Earth. The reality is that these are really inseparable. That and truly great ice cream, have continued to attract customers, increase shareholder value and nurture creativity. "The Spirit of Entrepreneurship" reveals this integrated approach to entrepreneurship."

- Ben Cohen, Co-founder of Ben & Jerry's -

Table of contents (17 chapters)

Buy this book

eBook $89.00
price for USA (gross)
  • ISBN 978-3-540-34761-3
  • Digitally watermarked, DRM-free
  • Included format: PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Hardcover $119.00
price for USA
  • ISBN 978-3-540-34760-6
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
Softcover $119.00
price for USA
  • ISBN 978-3-642-42116-7
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
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Bibliographic Information

Bibliographic Information
Book Title
The Spirit of Entrepreneurship
Book Subtitle
Exploring the Essence of Entrepreneurship Through Personal Stories
Authors
Copyright
2006
Publisher
Springer-Verlag Berlin Heidelberg
Copyright Holder
The Editor(s) (if applicable) and The Author(s) 2018
eBook ISBN
978-3-540-34761-3
DOI
10.1007/978-3-540-34761-3
Hardcover ISBN
978-3-540-34760-6
Softcover ISBN
978-3-642-42116-7
Edition Number
1
Number of Pages
XV, 371
Topics