Sports Economics, Management and Policy

The Sports Business in The Pacific Rim

Economics and Policy

Editors: Lee, Young Hoon, Fort, Rodney (Eds.)

  • Employs economic analysis to examine the institutions that exist in the Pacific Rim sporting world
  • Provides industry studies and ownership model analysis of popular team sports
  • Uses data generated in Pacific Rim sports markets to illustrate the uncertainty of outcome hypothesis, competitive balance, attendance, pricing, fan loyalty, the effect of governance structure and substitution effects
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eBook $99.00
price for USA (gross)
  • ISBN 978-3-319-10037-1
  • Digitally watermarked, DRM-free
  • Included format: EPUB, PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Hardcover $129.00
price for USA
  • ISBN 978-3-319-10036-4
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
Softcover $129.00
price for USA
  • Customers within the U.S. and Canada please contact Customer Service at 1-800-777-4643, Latin America please contact us at +1-212-460-1500 (Weekdays 8:30am – 5:30pm ET) to place your order.
  • Due: October 27, 2016
  • ISBN 978-3-319-35256-5
  • Free shipping for individuals worldwide
About this book

Following consistent and rapid general economic growth, Pacific Rim countries have grown as a major force in sports. Australia, China, Japan and Korea populated the top ten medals list at the 2012 London Olympics. Pacific Rim countries are major consumers of international sports and domestic professional sports have expanded continuously over time. Nippon Professional Baseball and the Korean Baseball Organization are the second and third largest baseball leagues measured by attendance and revenue following Major League Baseball in the U.S. This book also includes event studies of team ownership, assessment of human capital markets, analysis of the relationship between attendance and competitive balance, the components of fan demand in common the world over, and business decisions concerning attendance and pricing. There is already demand for comprehensive study of the sports business in the Pacific Rim as witnessed by this growth. This book will be of interest of researchers studying and/or teaching in the fields of sports economics and sports management as well as a general audience interested in business governance around the world.

Table of contents (20 chapters)

  • The History and Formation of East Asian Sports Leagues

    Humphreys, Brad (et al.)

    Pages 3-24

  • The J. League and the World Cup

    Hirata, Takeo (et al.)

    Pages 25-42

  • Foreign Players, Competitive Balance, and Fan Demand in the Korean Basketball League

    Joo, Hailey Hayeon (et al.)

    Pages 43-57

  • Outcome Uncertainty, Governance Structure, and Attendance: A Study of the Korean Professional Football League

    Jang, Hayley (et al.)

    Pages 59-81

  • The Sports Broadcasting Market in Korea

    Kim, Kihan (et al.)

    Pages 83-102

Buy this book

eBook $99.00
price for USA (gross)
  • ISBN 978-3-319-10037-1
  • Digitally watermarked, DRM-free
  • Included format: EPUB, PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Hardcover $129.00
price for USA
  • ISBN 978-3-319-10036-4
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
Softcover $129.00
price for USA
  • Customers within the U.S. and Canada please contact Customer Service at 1-800-777-4643, Latin America please contact us at +1-212-460-1500 (Weekdays 8:30am – 5:30pm ET) to place your order.
  • Due: October 27, 2016
  • ISBN 978-3-319-35256-5
  • Free shipping for individuals worldwide
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Bibliographic Information

Bibliographic Information
Book Title
The Sports Business in The Pacific Rim
Book Subtitle
Economics and Policy
Editors
  • Young Hoon Lee
  • Rodney Fort
Series Title
Sports Economics, Management and Policy
Series Volume
10
Copyright
2015
Publisher
Springer International Publishing
Copyright Holder
Springer International Publishing Switzerland
eBook ISBN
978-3-319-10037-1
DOI
10.1007/978-3-319-10037-1
Hardcover ISBN
978-3-319-10036-4
Softcover ISBN
978-3-319-35256-5
Series ISSN
2191-298X
Edition Number
1
Number of Pages
XIV, 385
Number of Illustrations and Tables
9 b/w illustrations, 20 illustrations in colour
Topics