SpringerBriefs in Computer Science

Rapid Serial Visual Presentation

Design for Cognition

Authors: Spence, Robert, Witkowski, Mark

  • Provides a clear description of RSVP and illustrates its many possible applications to tasks including e-commerce, video fast-forwarding and rewind, TV channel searching and news browsing
  • Offers guidance – based on empirical but persuasive evidence – to interaction designers interested in considering the application of RSVP within their products
  • Includes hitherto unpublished studies of gaze behaviour, clarifying this effect and providing evidence to trigger further research
see more benefits

Buy this book

eBook $29.99
price for USA (gross)
  • ISBN 978-1-4471-5085-5
  • Digitally watermarked, DRM-free
  • Included format: EPUB, PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Softcover $39.95
price for USA
  • ISBN 978-1-4471-5084-8
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
About this book

A powerful new image presentation technique has evolved over the last twenty years, and its value demonstrated through its support of many and varied common tasks. Conceptually, Rapid Serial Visual Presentation (RSVP) is basically simple, exemplified in the physical world by the rapid riffling of the pages of a book in order to locate a known image.

Advances in computation and graphics processing allow RSVP to be applied flexibly and effectively to a huge variety of common tasks such as window shopping, video fast-forward and rewind, TV channel selection and product browsing. At its heart is a remarkable feature of the human visual processing system known as pre-attentive processing, one which supports the recognition of a known image within as little as one hundred milliseconds and without conscious cognitive effort.

Knowledge of pre-attentive processing, together with extensive empirical evidence concerning RSVP, has allowed the authors to provide useful guidance to interaction designers wishing to explore the relevance of RSVP to an application, guidance which is supported by a variety of illustrative examples.

Table of contents (6 chapters)

Buy this book

eBook $29.99
price for USA (gross)
  • ISBN 978-1-4471-5085-5
  • Digitally watermarked, DRM-free
  • Included format: EPUB, PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Softcover $39.95
price for USA
  • ISBN 978-1-4471-5084-8
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
Loading...

Recommended for you

Loading...

Bibliographic Information

Bibliographic Information
Book Title
Rapid Serial Visual Presentation
Book Subtitle
Design for Cognition
Authors
Series Title
SpringerBriefs in Computer Science
Copyright
2013
Publisher
Springer-Verlag London
Copyright Holder
The Author(s)
eBook ISBN
978-1-4471-5085-5
DOI
10.1007/978-1-4471-5085-5
Softcover ISBN
978-1-4471-5084-8
Series ISSN
2191-5768
Edition Number
1
Number of Pages
XI, 110
Number of Illustrations and Tables
6 b/w illustrations, 95 illustrations in colour
Topics