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Argumentation Library

Scare Tactics

Arguments that Appeal to Fear and Threats

Authors: Walton, Douglas

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eBook $159.00
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  • ISBN 978-94-017-2940-6
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Hardcover $209.00
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About this book

Scare Tactics, the first book on the subject, provides a theory of the structure of reasoning used in fear and threat appeal argumentation. Such arguments come under the heading of the argumentum ad baculum, the `argument to the stick/club', traditionally treated as a fallacy in the logic textbooks. The new dialectical theory is based on case studies of many interesting examples of the use of these arguments in advertising, public relations, politics, international negotiations, and everyday argumentation on all kinds of subjects. Many of these arguments are amusing, once you see the clever tactic used; others are scary. Some of the arguments appear to be quite reasonable, while others are highly suspicious, or even outrageously fraudulent. In addition to the examples taken from logic textbooks, other cases treated come from a variety of sources, including political debates, legal arguments, and arguments from media sources, like magazine articles and television ads. The purpose of this book is to explain how such arguments work as devices of persuasion, and to develop a method for analyzing and evaluating their reasonable and fallacious uses in particular cases. The book shows how such arguments share a common structure, revealing several distinctive forms of argument nested within each other. Based on its account of this cognitive structure, the new dialectical theory presents methods for identifying, analyzing, and evaluating these arguments, as they are used in specific cases.
The book is a scholarly contribution to argumentation theory. It is written in an accessible style, and uses many colorful and provocative examples of fear and threat appeal arguments that are suitable for classroom discussions. The matters treated will be of interest to professionals and students in law, critical thinking, advertising, speech communication, informal logic, cognitive science, rhetoric, and media studies.

Table of contents (7 chapters)

  • Fear Appeal Arguments

    Walton, Douglas

    Pages 1-29

  • Ad Baculum in the Logic Textbooks

    Walton, Douglas

    Pages 31-70

  • Ad Baculum in Argumentation Theory

    Walton, Douglas

    Pages 71-100

  • The Speech Act of Making a Threat

    Walton, Douglas

    Pages 101-128

  • The New Theory of the Underlying Structure of Fear and Threat Appeal Arguments

    Walton, Douglas

    Pages 129-151

Buy this book

eBook $159.00
price for USA (gross)
  • ISBN 978-94-017-2940-6
  • Digitally watermarked, DRM-free
  • Included format: PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Hardcover $209.00
price for USA
  • ISBN 978-0-7923-6543-3
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
Softcover $209.00
price for USA
  • ISBN 978-90-481-5552-1
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
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Bibliographic Information

Bibliographic Information
Book Title
Scare Tactics
Book Subtitle
Arguments that Appeal to Fear and Threats
Authors
Series Title
Argumentation Library
Series Volume
3
Copyright
2000
Publisher
Springer Netherlands
Copyright Holder
Springer Science+Business Media B.V.
eBook ISBN
978-94-017-2940-6
DOI
10.1007/978-94-017-2940-6
Hardcover ISBN
978-0-7923-6543-3
Softcover ISBN
978-90-481-5552-1
Series ISSN
1566-7650
Edition Number
1
Number of Pages
XV, 218
Topics