Product Platform and Product Family Design

Methods and Applications

Editors: Simpson, Timothy W., Siddique, Zahed, Jiao, Roger Jianxin (Eds.)

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eBook $189.00
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  • ISBN 978-0-387-29197-0
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Hardcover $249.00
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  • ISBN 978-0-387-25721-1
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Softcover $249.00
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  • ISBN 978-1-4419-3824-4
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  • Usually dispatched within 3 to 5 business days.
About this book

Today's highly competitive and volatile marketplace is reshaping the way many companies do business. Rapid innovation and mass customization offer a new form of competitive advantage. In response, companies like Sony, Black & Decker, and Kodak have successfully implemented strategies to design and develop an entire family of products based on a common product platform to satisfy a wide variety of customer requirements and leverage economies of scale and scope.

Designing products and product families so that they may be customized for the global marketplace and achieving these goals in an abbreviated time period, while maintaining mass production efficiencies, is the key to successful manufacturing operations. Research in this area has matured rapidly over the last decade, and "Product Platform and Product Family Design: Methods and Applications" discusses how product platform and product family design can be used successfully to:

- Increase variety within a product line,

- Shorten manufacturing lead times, and

- Reduce overall costs within a product line.

The material available here serves as both a reference and a hands-on guide for researchers and practitioners devoted to the design, planning and production of families of products. Included are real-life case studies that explain the benefits of platform-based product development.

Table of contents (9 chapters)

  • Platform-Based Product Family Development

    Timothy W. Simpson, Zahed Siddique, Jianxin Roger Jiao

    Pages 1-15

  • Platform-Driven Development of Product Families

    Johannes I. M. Halman, Adrian P. Hofer, Wim van Vuuren

    Pages 27-47

  • Platform Concept Evaluation

    Katja Hölttä-Otto, Kevin Otto

    Pages 49-72

  • Platform Leveraging Strategies and Market Segmentation

    Tucker J. Marion, Timothy W. Simpson

    Pages 73-90

  • Product Family Positioning

    Jianxin Roger Jiao, Yiyang Zhang

    Pages 91-106

Buy this book

eBook $189.00
price for USA (gross)
  • ISBN 978-0-387-29197-0
  • Digitally watermarked, DRM-free
  • Included format: PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Hardcover $249.00
price for USA
  • ISBN 978-0-387-25721-1
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
Softcover $249.00
price for USA
  • ISBN 978-1-4419-3824-4
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
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Bibliographic Information

Bibliographic Information
Book Title
Product Platform and Product Family Design
Book Subtitle
Methods and Applications
Editors
  • Timothy W. Simpson
  • Zahed Siddique
  • Roger Jianxin Jiao
Copyright
2006
Publisher
Springer US
Copyright Holder
Springer-Verlag US
eBook ISBN
978-0-387-29197-0
DOI
10.1007/0-387-29197-0
Hardcover ISBN
978-0-387-25721-1
Softcover ISBN
978-1-4419-3824-4
Edition Number
1
Number of Pages
XV, 548
Topics