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Trust in the Network Economy

  • Book
  • Aug 2013
  • Latest edition

Overview

Editors:
  1. Otto Petrovic

    1. evolaris Privatstiftung, Graz, Austria

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  2. Michael Ksela

    1. evolaris Privatstiftung, Graz, Austria

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    You can also search for this editor in PubMed   Google Scholar

  3. Markus Fallenböck

    1. evolaris Privatstiftung, Graz, Austria

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  4. Christian Kittl

    1. evolaris Privatstiftung, Graz, Austria

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  • Detailed representation of technical and legal issues to reduce doubts and feeling of uncertainty in e-business
  • Concrete suggestions and recommendations to improve trust in internet
  • First international book that addresses trust and e-business from a multi-disciplinary approach

Part of the book series: Evolaris (EVOLARIS, volume 2)

  • 22 Accesses

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Table of contents (22 chapters)

  1. Front Matter

    Pages I-XXIX
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  2. Einleitung/Introduction

    1. Front Matter

      Pages 1-1
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    2. Der Paradigmenwechsel in Der Vernetzten Wirtschaft: Von Der Sicherheit Zum Vertrauen

      • Otto Petrovic, Markus Fallenböck, Christian Kittl
      Pages 3-28

    3. Paradigm Shift in the Network Economy: From Security to Trust

      • Otto Petrovic, Markus Fallenböck, Christian Kittl
      Pages 29-53

    4. Engendering Consumer Trust in E-Commerce: Conceptual Clarification and Empirical Findings

      • Sonja Grabner-Kräuter, Ewald A. Kaluscha
      Pages 55-69

  3. Vertrauensbildende Signale Part I: Trust Building Signals

    1. Front Matter

      Pages 71-71
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    2. Technologien und Strategien Zum Aufbau Von Vertrauen Im Electronic Commerce

      • Mary Anne Patton, Audun Jøsang
      Pages 73-88

    3. How to Build Trust Online

      • Sandeep Dayal, Helene Landesberg, Michael Zeisser
      Pages 89-95

    4. Designing E-Commerce Applications for Consumer Trust

      • Jens Riegelsberger, M. Angela Sasse
      Pages 97-112

    5. The Significance of Reputation and Brand in Creating Trust Between an Online Vendor and its Customers

      • Sabine Einwiller
      Pages 113-127

    6. Trust and Commerce in Open Source — A Contradiction?

      • Margit Osterloh, Sandra Rota, Bernhard Kuster
      Pages 129-141

    7. Myth or Reality: Effect of Trust-Promoting Seals in Electronic Markets

      • Xiaorui Hu, Zhangxi Lin, Han Zhang
      Pages 143-150

  4. Rechtliche Aspekte Von Vertrauen Part II: Legal Aspects Of Trust

    1. Front Matter

      Pages 151-151
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    2. Vertrauen in Der Vernetzten Wirtschaft: Die Rolle Von Recht

      • Markus Fallenböck
      Pages 153-176

    3. Sicherheits- und Rechtsaspekte Bei E-Commerce und E-Government

      • Reinhard Posch, Thomas Menzel
      Pages 177-191

    4. Vertrauen Beim Asp: Vertragsgestaltung und Konfliktmanagement

      • Torsten Bettinger, Michael Scheffelt
      Pages 193-217

    5. Vertrauen Im Internationalen E-Commerce: Das Herkunftslandprinzip Der E-Commerce-Richtlinie als Schritt in Die Richtige Richtung?

      • Gerald Spindler, Markus Fallenböck
      Pages 219-240

  5. IT-Sicherheit und Vertrauen Part III: It-Security and Trust

    1. Front Matter

      Pages 241-241
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    2. On Technical Trust: an Introduction

      • Peter Lipp
      Pages 243-252

    3. Trust in Electronic Government

      • Gerald Quirchmayr
      Pages 253-261
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Keywords

About this book

A lack of trust in online-transactions has been described as one of the most important obstacles for the development of e-business. Despite numerous activities in the fields of law and security, users have not yet gained the trust necessary for conducting e-business. This requires a new approach which is able to explain the importance and function of trust in the digital world. This book presents a new model of digital trust that is complemented by articles on law, security, business models and trust building signals. The book is published in a mixed German/English edition and is the first international reader covering trust and e-business from a multi-disciplinary approach.

Editors and Affiliations

  • evolaris Privatstiftung, Graz, Austria

    Otto Petrovic, Michael Ksela, Markus Fallenböck, Christian Kittl

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