Logo - springer
Slogan - springer

Springer Gabler - Marketing & Sales - Kommunikation | Kommunikation Bücher Springer Gabler


Sort listing by:

Bücher in Kommunikation

Show all 16 results
  • Eine PR der nächsten Gesellschaft
    • eBook
      download immediately after purchase

      $39.99
      (net)

      Softcover
      usually dispatched within 3 to 5 business days

      $59.99
      (net)
      All
    • eBook
      download immediately after purchase

      $39.99
      (net)

      Softcover
      usually dispatched within 3 to 5 business days

      $59.99
      (net)

    Eine PR der nächsten Gesellschaft

    Ambivalenzen einer Disziplin im Wandel

    Reihe: Forschung und Praxis an der FHWien der WKW

    Winkler, Peter 2015

    Price from $39.99
    Available Formats:
    Information
    $39.99 (net)
    ISBN 978-3-658-05183-9
    download immediately after purchase
    eBook
    This title is also available as an eBook. You can pay for Springer eBooks with Visa, Mastercard, American Express or Paypal. After the purchase you can directly download the eBook file or read it online. Via MySpringer you can always re-download your eBooks.
    Information
    $59.99 (net)
    ISBN 978-3-658-05182-2
    usually dispatched within 3 to 5 business days
    Softcover
    Softcover (also known as softback) version
  • Kundenkommunikation bei Events
    • eBook
      download immediately after purchase

      $39.99
      (net)

      Softcover
      usually dispatched within 3 to 5 business days

      $59.99
      (net)
      All
    • eBook
      download immediately after purchase

      $39.99
      (net)

      Softcover
      usually dispatched within 3 to 5 business days

      $59.99
      (net)

    Kundenkommunikation bei Events

    Interaktion planen und erfolgreich umsetzen

    Müller, Sandra 2014

    Price from $39.99
    Available Formats:
    Information
    $39.99 (net)
    ISBN 978-3-658-05030-6
    download immediately after purchase
    eBook
    This title is also available as an eBook. You can pay for Springer eBooks with Visa, Mastercard, American Express or Paypal. After the purchase you can directly download the eBook file or read it online. Via MySpringer you can always re-download your eBooks.
    Information
    $59.99 (net)
    ISBN 978-3-658-05029-0
    usually dispatched within 3 to 5 business days
    Softcover
    Softcover (also known as softback) version
  • Kommunizieren in der Krise
    • eBook
      download immediately after purchase

      $39.99
      (net)

      Softcover
      usually dispatched within 3 to 5 business days

      $59.99
      (net)
      All
    • eBook
      download immediately after purchase

      $39.99
      (net)

      Softcover
      usually dispatched within 3 to 5 business days

      $59.99
      (net)

    Kommunizieren in der Krise

    Nachhaltige PR-Werkzeuge für schwierige Zeiten

    Steinke, Lorenz 2014

    Price from $39.99
    Available Formats:
    Information
    $39.99 (net)
    ISBN 978-3-658-04367-4
    download immediately after purchase
    eBook
    This title is also available as an eBook. You can pay for Springer eBooks with Visa, Mastercard, American Express or Paypal. After the purchase you can directly download the eBook file or read it online. Via MySpringer you can always re-download your eBooks.
    Information
    $59.99 (net)
    ISBN 978-3-658-04366-7
    usually dispatched within 3 to 5 business days
    Softcover
    Softcover (also known as softback) version
  • Praxishandbuch Presse- und Öffentlichkeitsarbeit
    • eBook
      download immediately after purchase

      $39.95
      (net)

      Softcover
      usually dispatched within 3 to 5 business days

      $59.95
      (net)
      All
    • eBook
      download immediately after purchase

      $39.95
      (net)

      Softcover
      usually dispatched within 3 to 5 business days

      $59.95
      (net)

    Praxishandbuch Presse- und Öffentlichkeitsarbeit

    Der kleine PR-Coach

    Puttenat, Daniela 2012

    Price from $39.95
    Available Formats:
    Information
    $39.95 (net)
    ISBN 978-3-8349-6577-6
    download immediately after purchase
    eBook
    This title is also available as an eBook. You can pay for Springer eBooks with Visa, Mastercard, American Express or Paypal. After the purchase you can directly download the eBook file or read it online. Via MySpringer you can always re-download your eBooks.
    Information
    $59.95 (net)
    ISBN 978-3-8349-2611-1
    usually dispatched within 3 to 5 business days
    Softcover
    Softcover (also known as softback) version
  • Public Relations von Finanzorganisationen
    • eBook
      download immediately after purchase

      $59.99
      (net)

      Hardcover
      The book title is in reprint. You can already preorder it.

      $79.99
      (net)
      All
    • eBook
      download immediately after purchase

      $59.99
      (net)

      Hardcover
      The book title is in reprint. You can already preorder it.

      $79.99
      (net)

    Public Relations von Finanzorganisationen

    Ein Praxishandbuch für die externe und interne Kommunikation

    Allgäuer, Jörg E., Larisch, Matthias 2011

    Price from $59.99
    Available Formats:
    Information
    $59.99 (net)
    ISBN 978-3-8349-6770-1
    download immediately after purchase
    eBook
    This title is also available as an eBook. You can pay for Springer eBooks with Visa, Mastercard, American Express or Paypal. After the purchase you can directly download the eBook file or read it online. Via MySpringer you can always re-download your eBooks.
    Information
    $79.99 (net)
    ISBN 978-3-8349-1078-3
    The book title is in reprint. You can already preorder it.
    Hardcover
    Hardcover version
  • Unternehmenskommunikation kompakt
    • eBook
      download immediately after purchase

      $39.99
      (net)

      Softcover
      usually dispatched within 3 to 5 business days

      $59.99
      (net)
      All
    • eBook
      download immediately after purchase

      $39.99
      (net)

      Softcover
      usually dispatched within 3 to 5 business days

      $59.99
      (net)

    Unternehmenskommunikation kompakt

    Das 1 x 1 für Profis

    Hillmann, Mirco 2011

    Price from $39.99
    Available Formats:
    Information
    $39.99 (net)
    ISBN 978-3-8349-6948-4
    download immediately after purchase
    eBook
    This title is also available as an eBook. You can pay for Springer eBooks with Visa, Mastercard, American Express or Paypal. After the purchase you can directly download the eBook file or read it online. Via MySpringer you can always re-download your eBooks.
    Information
    $59.99 (net)
    ISBN 978-3-8349-3150-4
    usually dispatched within 3 to 5 business days
    Softcover
    Softcover (also known as softback) version
  • Kulturelle Kommunikation in internationalen Unternehmen
    • eBook
      download immediately after purchase

      $59.99
      (net)

      Softcover
      usually dispatched within 3 to 5 business days

      $79.99
      (net)
      All
    • eBook
      download immediately after purchase

      $59.99
      (net)

      Softcover
      usually dispatched within 3 to 5 business days

      $79.99
      (net)

    Kulturelle Kommunikation in internationalen Unternehmen

    Analyse komplexer kulturell geprägter Phänomene im ökonomischen Kontext

    Reihe: Entscheidungs- und Organisationstheorie

    Mergler, Melanie 2011

    Price from $59.99
    Available Formats:
    Information
    $59.99 (net)
    ISBN 978-3-8349-6708-4
    download immediately after purchase
    eBook
    This title is also available as an eBook. You can pay for Springer eBooks with Visa, Mastercard, American Express or Paypal. After the purchase you can directly download the eBook file or read it online. Via MySpringer you can always re-download your eBooks.
    Information
    $79.99 (net)
    ISBN 978-3-8349-2865-8
    usually dispatched within 3 to 5 business days
    Softcover
    Softcover (also known as softback) version
  • Corporate Branding im Spannungsfeld von Unternehmens- und Marketingkommunikation
    • eBook
      download immediately after purchase

      $59.99
      (net)

      Softcover
      usually dispatched within 3 to 5 business days

      $79.99
      (net)
      All
    • eBook
      download immediately after purchase

      $59.99
      (net)

      Softcover
      usually dispatched within 3 to 5 business days

      $79.99
      (net)

    Corporate Branding im Spannungsfeld von Unternehmens- und Marketingkommunikation

    Grundlagen, Fallstudien und empirische Erkenntnisse in Commodity-Branchen

    Süss, Werner, Zerfaß, Ansgar, Dühring, Lisa 2011

    Price from $59.99
    Available Formats:
    Information
    $59.99 (net)
    ISBN 978-3-8349-6518-9
    download immediately after purchase
    eBook
    This title is also available as an eBook. You can pay for Springer eBooks with Visa, Mastercard, American Express or Paypal. After the purchase you can directly download the eBook file or read it online. Via MySpringer you can always re-download your eBooks.
    Information
    $79.99 (net)
    ISBN 978-3-8349-2404-9
    usually dispatched within 3 to 5 business days
    Softcover
    Softcover (also known as softback) version
  • Live Communication Management
    • eBook
      download immediately after purchase

      $69.99
      (net)

      Hardcover
      The book title is in reprint. You can already preorder it.

      $99.00
      (net)
      All
    • eBook
      download immediately after purchase

      $69.99
      (net)

      Hardcover
      The book title is in reprint. You can already preorder it.

      $99.00
      (net)

    Live Communication Management

    Ein strategischer Leitfaden zur Konzeption, Umsetzung und Erfolgskontrolle

    Kirchgeorg, Manfred, Springer, Christiane, Brühe, Christian 2009

    Price from $69.99
    Available Formats:
    Information
    $69.99 (net)
    ISBN 978-3-8349-8505-7
    download immediately after purchase
    eBook
    This title is also available as an eBook. You can pay for Springer eBooks with Visa, Mastercard, American Express or Paypal. After the purchase you can directly download the eBook file or read it online. Via MySpringer you can always re-download your eBooks.
    Information
    $99.00 (net)
    ISBN 978-3-8349-1025-7
    The book title is in reprint. You can already preorder it.
    Hardcover
    Hardcover version
  • Praxishandbuch Krisenkommunikation
    • eBook
      download immediately after purchase

      $49.99
      (net)

      Softcover
      The book title is in reprint. You can already preorder it.

      $69.99
      (net)
      All
    • eBook
      download immediately after purchase

      $49.99
      (net)

      Softcover
      The book title is in reprint. You can already preorder it.

      $69.99
      (net)

    Praxishandbuch Krisenkommunikation

    Von Ackermann bis Zumwinkel: PR-Störfälle und ihre Lektionen

    Puttenat, Daniela 2009

    Price from $49.99
    Available Formats:
    Information
    $49.99 (net)
    ISBN 978-3-8349-8256-8
    download immediately after purchase
    eBook
    This title is also available as an eBook. You can pay for Springer eBooks with Visa, Mastercard, American Express or Paypal. After the purchase you can directly download the eBook file or read it online. Via MySpringer you can always re-download your eBooks.
    Information
    $69.99 (net)
    ISBN 978-3-8349-1053-0
    The book title is in reprint. You can already preorder it.
    Softcover
    Softcover (also known as softback) version
  • Medien im Marketing
    • eBook
      download immediately after purchase

      $79.99
      (net)
    • eBook
      download immediately after purchase

      $79.99
      (net)

    Medien im Marketing

    Optionen der Unternehmenskommunikation

    Gröppel-Klein, Andrea, Germelmann, Claas Christian (Hrsg.) 2009

    Price from $79.99
    Selected Formats
    Information
    $79.99 (net)
    ISBN 978-3-8349-8082-3
    download immediately after purchase
    eBook
    This title is also available as an eBook. You can pay for Springer eBooks with Visa, Mastercard, American Express or Paypal. After the purchase you can directly download the eBook file or read it online. Via MySpringer you can always re-download your eBooks.
  • Handbuch Kommunikation
    • eBook
      download immediately after purchase

      $169.00
      (net)
    • eBook
      download immediately after purchase

      $169.00
      (net)

    Handbuch Kommunikation

    Grundlagen - Innovative Ansätze - Praktische Umsetzungen

    Bruhn, Manfred, Esch, Franz-Rudolf, Langner, Tobias (Hrsg.) 2009

    Price from $169.00
    Selected Formats
    Information
    $169.00 (net)
    ISBN 978-3-8349-8078-6
    download immediately after purchase
    eBook
    This title is also available as an eBook. You can pay for Springer eBooks with Visa, Mastercard, American Express or Paypal. After the purchase you can directly download the eBook file or read it online. Via MySpringer you can always re-download your eBooks.
  • Unternehmenskommunikation
    • eBook
      download immediately after purchase

      $39.99
      (net)

      Softcover
      usually dispatched within 3 to 5 business days

      $59.99
      (net)
      All
    • eBook
      download immediately after purchase

      $39.99
      (net)

      Softcover
      usually dispatched within 3 to 5 business days

      $59.99
      (net)

    Unternehmenskommunikation

    Kommunikationsmanagement aus Sicht der Unternehmensführung

    Meckel, Miriam, Schmid, Beat (Hrsg.) 2008

    Price from $39.99
    Available Formats:
    Information
    $39.99 (net)
    ISBN 978-3-8349-9883-5
    download immediately after purchase
    eBook
    This title is also available as an eBook. You can pay for Springer eBooks with Visa, Mastercard, American Express or Paypal. After the purchase you can directly download the eBook file or read it online. Via MySpringer you can always re-download your eBooks.
    Information
    $59.99 (net)
    ISBN 978-3-8349-0973-2
    usually dispatched within 3 to 5 business days
    Softcover
    Softcover (also known as softback) version
  • Investor Relations Management
    • eBook
      download immediately after purchase

      $59.99
      (net)

      Softcover
      The book title is in reprint. You can already preorder it.

      $79.99
      (net)
      All
    • eBook
      download immediately after purchase

      $59.99
      (net)

      Softcover
      The book title is in reprint. You can already preorder it.

      $79.99
      (net)

    Investor Relations Management

    Praxisleitfaden für erfolgreiche Finanzkommunikation

    Schnorrenberg, Thomas 2008

    Price from $59.99
    Available Formats:
    Information
    $59.99 (net)
    ISBN 978-3-8349-9738-8
    download immediately after purchase
    eBook
    This title is also available as an eBook. You can pay for Springer eBooks with Visa, Mastercard, American Express or Paypal. After the purchase you can directly download the eBook file or read it online. Via MySpringer you can always re-download your eBooks.
    Information
    $79.99 (net)
    ISBN 978-3-8349-0732-5
    The book title is in reprint. You can already preorder it.
    Softcover
    Softcover (also known as softback) version
  • Wie die Marke zur Zielgruppe kommt
    • eBook
      download immediately after purchase

      $59.99
      (net)

      Hardcover
      The book title is in reprint. You can already preorder it.

      $79.99
      (net)
      All
    • eBook
      download immediately after purchase

      $59.99
      (net)

      Hardcover
      The book title is in reprint. You can already preorder it.

      $79.99
      (net)

    Wie die Marke zur Zielgruppe kommt

    Optimale Kundenansprache mit Semiometrie

    Petras, André, Bazil, Vazrik 2008

    Price from $59.99
    Available Formats:
    Information
    $59.99 (net)
    ISBN 978-3-8349-9599-5
    download immediately after purchase
    eBook
    This title is also available as an eBook. You can pay for Springer eBooks with Visa, Mastercard, American Express or Paypal. After the purchase you can directly download the eBook file or read it online. Via MySpringer you can always re-download your eBooks.
    Information
    $79.99 (net)
    ISBN 978-3-8349-0596-3
    The book title is in reprint. You can already preorder it.
    Hardcover
    Hardcover version
  • Praxishandbuch Presse- und Öffentlichkeitsarbeit
    • eBook
      download immediately after purchase

      $39.95
      (net)
    • eBook
      download immediately after purchase

      $39.95
      (net)

    Praxishandbuch Presse- und Öffentlichkeitsarbeit

    Eine Einführung in professionelle PR und Unternehmenskommunikation

    Puttenat, Daniela 2007, or go to the Latest Edition

    Price from $39.95
    Available Formats:
    Information
    $39.95 (net)
    ISBN 978-3-8349-9290-1
    download immediately after purchase
    eBook
    This title is also available as an eBook. You can pay for Springer eBooks with Visa, Mastercard, American Express or Paypal. After the purchase you can directly download the eBook file or read it online. Via MySpringer you can always re-download your eBooks.


 
top

Publikationen in Marketing & Sales

 
 
STtall_hedgehog_296px
Haben Sie die Nase vorn?

Für Spezialisten gibt es tagesaktuelle Tweets rund um das Thema Marketing. Folgen Sie uns auf Twitter.

Enter to win!