Authors:
- Includes supplementary material: sn.pub/extras
Part of the book series: Fokus Dienstleistungsmarketing (FDM)
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Table of contents (7 chapters)
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Front Matter
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Back Matter
About this book
About the author
Bibliographic Information
Book Title: Akzeptanz standardisierter Dienstleistungsverträge
Book Subtitle: Konzeptualisierung und empirische Untersuchung von Akzeptanztreibern
Authors: Manuel Kluckert
Series Title: Fokus Dienstleistungsmarketing
DOI: https://doi.org/10.1007/978-3-8349-6896-8
Publisher: Gabler Verlag Wiesbaden
eBook Packages: Business and Economics (German Language)
Copyright Information: Gabler Verlag | Springer Fachmedien Wiesbaden GmbH, Wiesbaden 2011
Softcover ISBN: 978-3-8349-3132-0
eBook ISBN: 978-3-8349-6896-8
Series ISSN: 2628-7366
Series E-ISSN: 2628-7374
Edition Number: 1
Number of Pages: XVIII, 263
Number of Illustrations: 38 b/w illustrations
Topics: Marketing