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The Social Web in the Hotel Industry

The Impact of the Social Web on the Information Process of German Hotel Guests

  • Book
  • © 2014

Overview

Authors:
  1. Nadine Chehimi

    1. Fachbereich VI, Universität Trier, Trier, Germany

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  • Publication in the field of economic science

  • Includes supplementary material: sn.pub/extras

  • 6730 Accesses

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Table of contents (7 chapters)

  1. Front Matter

    Pages I-XXIV
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  2. Introduction

    • Nadine Chehimi
    Pages 1-6

  3. The Social Web

    • Nadine Chehimi
    Pages 7-47

  4. Tourist Information Search

    • Nadine Chehimi
    Pages 49-70

  5. The German Hotel Market

    • Nadine Chehimi
    Pages 71-79

  6. Methodology

    • Nadine Chehimi
    Pages 81-88

  7. Results of the Survey

    • Nadine Chehimi
    Pages 89-145

  8. Concluding Remarks

    • Nadine Chehimi
    Pages 147-156

  9. Back Matter

    Pages 157-183
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Keywords

About this book

The social web is defined as the social part of the Internet that enables (personally unknown) people to socially interact with each other in order to cherish friendships and make new acquaintances. The social web’s current significance exceeds this initial focus, by also encompassing corporate and commercial activities. Nadine Chehimi examines to what extent the social web influences the information process of German hotel guests. In addition to the presentation of the social web’s development and current state of use, general and tourist information processes as well as the German hotel market are described. With the help of a standardized guest survey, the author presents the exact role the social web currently plays in the tourist information search.

Authors and Affiliations

  • Fachbereich VI, Universität Trier, Trier, Germany

    Nadine Chehimi

About the author

Nadine Chehimi is currently working as project manager for Customer Relationship Management for a hotel chain.

Bibliographic Information

  • Book Title: The Social Web in the Hotel Industry

  • Book Subtitle: The Impact of the Social Web on the Information Process of German Hotel Guests

  • Authors: Nadine Chehimi

  • DOI: https://doi.org/10.1007/978-3-658-04544-9

  • Publisher: Springer Gabler Wiesbaden

  • eBook Packages: Business and Economics, Business and Management (R0)

  • Copyright Information: Springer Fachmedien Wiesbaden 2014

  • Softcover ISBN: 978-3-658-04543-2Published: 16 December 2013

  • eBook ISBN: 978-3-658-04544-9Published: 02 December 2013

  • Edition Number: 1

  • Number of Pages: XXIV, 183

  • Number of Illustrations: 79 b/w illustrations

  • Topics: Business and Management, general, Marketing, Market Research/Competitive Intelligence

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