Book titles in this series

  1. Sustainable Innovation

    Trends in Marketing and Management

    Editors:
    • Anshu Saxena Arora
    • Sabine Bacouel-Jentjens
    • Mohamad Sepehri
    • Amit Arora
    • Copyright: 2020

    Available Renditions

    • Hard cover
    • eBook
  2. Global Business Value Innovations

    Building Innovation Capabilities for Business Strategies

    Editors:
    • Anshu Saxena Arora
    • Sabine Bacouel-Jentjens
    • Jennifer J. Edmonds
    • Copyright: 2018

    Available Renditions

    • Hard cover
    • Soft cover
    • eBook
  3. International Fragmentation

    Impacts and Prospects for Manufacturing, Marketing, Economy, and Growth

    Editors:
    • Anshu Saxena Arora
    • Sabine Bacouel-Jentjens
    • Copyright: 2016

    Available Renditions

    • Hard cover
    • Soft cover
    • eBook
  4. Advertising Confluence

    Transitioning Marketing Communications into Social Movements

    Editors:
    • A. Arora
    • S. Bacouël-Jentjens
    • Copyright: 2015

    Available Renditions

    • Hard cover
    • Soft cover
    • eBook
  5. Global Business Transcendence

    International Perspectives Across Developed and Emerging Economies

    Editors:
    • A. Arora
    • J. McIntyre
    • Copyright: 2014

    Available Renditions

    • Hard cover
    • Soft cover
    • eBook