Advances in Advertising Research XIV
Harder, Better, Faster, Stronger: Advertising and Communication between Immediacy and Sustainability
About this book series
The objective of the European Advertising Academy (EAA) is to provide a professional association to academics and practitioners interested in advertising and its applications that will promote, disseminate and stimulate high quality research in the field.
- Electronic ISSN
- 2626-0336
- Print ISSN
- 2626-0328
Book titles in this series
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Advances in Advertising Research (Vol. XII)
Communicating, Designing and Consuming Authenticity and Narrative
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