About this book series
The Quintessential Book Series presents short and concise summaries of complex topics. Quintessential books only contain essential and practical need to know information. All publications have a strong scientific basis, because there is nothing more practical than a good theory.
- Electronic ISSN
- 2195-495X
- Print ISSN
- 2195-4941
- Series Editor
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- Nils Bickhoff
Book titles in this series
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The Quintessence of Strategic Management
What You Really Need to Know to Survive in Business
- Authors:
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- Philip Kotler
- Roland Berger
- Nils Bickhoff
- Copyright: 2016
Available Renditions
- Hard cover
- Soft cover
- eBook
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The Quintessence of Supply Chain Management
What You Really Need to Know to Manage Your Processes in Procurement, Manufacturing, Warehousing and Logistics
- Authors:
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- Rolf G. Poluha
- Copyright: 2016
Available Renditions
- Hard cover
- Soft cover
- eBook
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The Quintessence of Marketing
What You Really Need to Know to Manage Your Marketing Activities
- Authors:
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- Nils Bickhoff
- Svend Hollensen
- Marc Opresnik
- Copyright: 2014
Available Renditions
- Hard cover
- Soft cover
- eBook
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The Quintessence of Intercultural Business Communication
- Authors:
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- Melanie Moll
- Copyright: 2012
Available Renditions
- Hard cover
- Soft cover
- eBook