Editors:
- Combines a scholarly introduction with state-of-the-art research in neuroeconomics
- Presents important paradigms and research methods
- Includes in-depth review of empirical findings
- Addresses researchers, practitioners as well as graduate students
- Includes supplementary material: sn.pub/extras
Part of the book series: Studies in Neuroscience, Psychology and Behavioral Economics (SNPBE)
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Table of contents (25 chapters)
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Front Matter
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Games in Experimental Economics
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Front Matter
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Molecular Basis of Human Decision Making
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Front Matter
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Environmental/Situational Factors Influencing Human Decision Making
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Front Matter
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Decision Making in Social Contexts
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Front Matter
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Translational and Developmental Approaches to Neuroeconomics
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Front Matter
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About this book
This book represents one of the cornerstones of the series Studies in Neuroscience, Psychology and Behavioral Economics. It is divided into eight sections, starting with an introduction to neuroeconomics followed by an overview of frequently applied experimental paradigms (games) in neuroeconomics research. Furthermore, it addresses the molecular basis of human decision making, environmental/situational factors and social contexts influencing human decision making, as well as translational and developmental/clinical approaches to neuroeconomics. In closing, a paper on neuro-marketing demonstrates how knowledge from neuroeconomics research can be applied in “real life.” Culminating in an extensive methods section, in which eight different neuroscience techniques are introduced, the book offers an essential resource for researchers and practitioners, and may also be beneficial for graduate students.
Editors and Affiliations
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Differentielle and Biologische Psychologie, Rheinische Friedrich-Wilhelms- Universität Bonn, Bonn, Germany
Martin Reuter
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Department of Molecular Psychology, Institute for Psychology and Education, Ulm University, Ulm, Germany and Key Laboratory for NeuroInformation, School of Life Science and Technology, Center for Information in Medicine, University of Electronic Science and Technology of China, Chengdu, China
Christian Montag
Bibliographic Information
Book Title: Neuroeconomics
Editors: Martin Reuter, Christian Montag
Series Title: Studies in Neuroscience, Psychology and Behavioral Economics
DOI: https://doi.org/10.1007/978-3-642-35923-1
Publisher: Springer Berlin, Heidelberg
eBook Packages: Behavioral Science and Psychology, Behavioral Science and Psychology (R0)
Copyright Information: Springer-Verlag Berlin Heidelberg 2016
Hardcover ISBN: 978-3-642-35922-4Published: 15 October 2016
Softcover ISBN: 978-3-662-56860-6Published: 16 June 2018
eBook ISBN: 978-3-642-35923-1Published: 06 October 2016
Series ISSN: 2196-6605
Series E-ISSN: 2196-6613
Edition Number: 1
Number of Pages: XI, 511
Number of Illustrations: 34 b/w illustrations, 54 illustrations in colour
Topics: Personality and Social Psychology, Economic Theory/Quantitative Economics/Mathematical Methods, Neurosciences