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Books & CD Roms: 21 Results

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  • Events und Erlebnis
    • eBook
      Immediate eBook download after purchase

      $44.99
      (net)

      Softcover
      Usually dispatched within 3 to 5 business days.

      $59.99
      (net)
      All
    • eBook
      Immediate eBook download after purchase

      $44.99
      (net)

      Softcover
      Usually dispatched within 3 to 5 business days.

      $59.99
      (net)

    Events und Erlebnis

    Stand und Perspektiven der Eventforschung

    Reihe: Markenkommunikation und Beziehungsmarketing

    Zanger, Cornelia (Hrsg.) 2017

    Price from $44.99
    Available Formats:
    Information
    $44.99 (net)
    ISBN 978-3-658-19236-5
    Immediate eBook download after purchase
    eBook
    This title is also available as an eBook. You can pay for Springer eBooks with Visa, Mastercard, American Express or Paypal. After the purchase you can directly download the eBook file or read it online. Via MySpringer you can always re-download your eBooks.
    Information
    $59.99 (net)
    ISBN 978-3-658-19235-8
    Usually dispatched within 3 to 5 business days.
    Softcover
    Softcover (also known as softback) version
  • Resilienz im persönlichen Verkauf
    • eBook
      Immediate eBook download after purchase

      $54.99
      (net)

      Softcover
      Usually dispatched within 3 to 5 business days.

      $69.99
      (net)
      All
    • eBook
      Immediate eBook download after purchase

      $54.99
      (net)

      Softcover
      Usually dispatched within 3 to 5 business days.

      $69.99
      (net)

    Resilienz im persönlichen Verkauf

    Eine Wirkungsanalyse in Bezug auf die Verkaufsleistung

    Reihe: Markenkommunikation und Beziehungsmarketing

    Pyka, Sebastian 2017

    Price from $54.99
    Available Formats:
    Information
    $54.99 (net)
    ISBN 978-3-658-17455-2
    Immediate eBook download after purchase
    eBook
    This title is also available as an eBook. You can pay for Springer eBooks with Visa, Mastercard, American Express or Paypal. After the purchase you can directly download the eBook file or read it online. Via MySpringer you can always re-download your eBooks.
    Information
    $69.99 (net)
    ISBN 978-3-658-17454-5
    Usually dispatched within 3 to 5 business days.
    Softcover
    Softcover (also known as softback) version
  • Events und Tourismus
    • eBook
      Immediate eBook download after purchase

      $54.99
      (net)

      Softcover
      Usually dispatched within 3 to 5 business days.

      $69.99
      (net)
      All
    • eBook
      Immediate eBook download after purchase

      $54.99
      (net)

      Softcover
      Usually dispatched within 3 to 5 business days.

      $69.99
      (net)

    Events und Tourismus

    Stand und Perspektiven der Eventforschung

    Reihe: Markenkommunikation und Beziehungsmarketing

    Zanger, Cornelia (Hrsg.) 2016

    Price from $54.99
    Available Formats:
    Information
    $54.99 (net)
    ISBN 978-3-658-15515-5
    Immediate eBook download after purchase
    eBook
    This title is also available as an eBook. You can pay for Springer eBooks with Visa, Mastercard, American Express or Paypal. After the purchase you can directly download the eBook file or read it online. Via MySpringer you can always re-download your eBooks.
    Information
    $69.99 (net)
    ISBN 978-3-658-15514-8
    Usually dispatched within 3 to 5 business days.
    Softcover
    Softcover (also known as softback) version
  • Psychological Ownership im Kontext der Unternehmensnachfolge
    • eBook
      Immediate eBook download after purchase

      $54.99
      (net)

      Softcover
      Usually dispatched within 3 to 5 business days.

      $69.99
      (net)
      All
    • eBook
      Immediate eBook download after purchase

      $54.99
      (net)

      Softcover
      Usually dispatched within 3 to 5 business days.

      $69.99
      (net)

    Psychological Ownership im Kontext der Unternehmensnachfolge

    Eine qualitative Studie

    Reihe: Markenkommunikation und Beziehungsmarketing

    Schübel, Susanne 2016

    Price from $54.99
    Available Formats:
    Information
    $54.99 (net)
    ISBN 978-3-658-14601-6
    Immediate eBook download after purchase
    eBook
    This title is also available as an eBook. You can pay for Springer eBooks with Visa, Mastercard, American Express or Paypal. After the purchase you can directly download the eBook file or read it online. Via MySpringer you can always re-download your eBooks.
    Information
    $69.99 (net)
    ISBN 978-3-658-14600-9
    Usually dispatched within 3 to 5 business days.
    Softcover
    Softcover (also known as softback) version
  • Ambush Marketing und Markenschutz
    • eBook
      Immediate eBook download after purchase

      $49.99
      (net)

      Softcover
      Usually dispatched within 3 to 5 business days.

      $69.99
      (net)
      All
    • eBook
      Immediate eBook download after purchase

      $49.99
      (net)

      Softcover
      Usually dispatched within 3 to 5 business days.

      $69.99
      (net)

    Ambush Marketing und Markenschutz

    Die Eventmarketingmarke als Abwehrmittel gegen Nicht-Sponsoren sportlicher Großereignisse

    Reihe: Markenkommunikation und Beziehungsmarketing

    Risch-Kerst, Mandy 2016

    Price from $49.99
    Available Formats:
    Information
    $49.99 (net)
    ISBN 978-3-658-12175-4
    Immediate eBook download after purchase
    eBook
    This title is also available as an eBook. You can pay for Springer eBooks with Visa, Mastercard, American Express or Paypal. After the purchase you can directly download the eBook file or read it online. Via MySpringer you can always re-download your eBooks.
    Information
    $69.99 (net)
    ISBN 978-3-658-12174-7
    Usually dispatched within 3 to 5 business days.
    Softcover
    Softcover (also known as softback) version
  • Grüner Materialismus
    • eBook
      Immediate eBook download after purchase

      $49.99
      (net)

      Softcover
      Usually dispatched within 3 to 5 business days.

      $69.99
      (net)
      All
    • eBook
      Immediate eBook download after purchase

      $49.99
      (net)

      Softcover
      Usually dispatched within 3 to 5 business days.

      $69.99
      (net)

    Grüner Materialismus

    Eine Überprüfung der Vereinbarkeit von Materialismus und grünem Konsum

    Reihe: Markenkommunikation und Beziehungsmarketing

    Furchheim, Pia 2016

    Price from $49.99
    Available Formats:
    Information
    $49.99 (net)
    ISBN 978-3-658-11715-3
    Immediate eBook download after purchase
    eBook
    This title is also available as an eBook. You can pay for Springer eBooks with Visa, Mastercard, American Express or Paypal. After the purchase you can directly download the eBook file or read it online. Via MySpringer you can always re-download your eBooks.
    Information
    $69.99 (net)
    ISBN 978-3-658-11714-6
    Usually dispatched within 3 to 5 business days.
    Softcover
    Softcover (also known as softback) version
  • Events und Emotionen
    • eBook
      Immediate eBook download after purchase

      $59.99
      (net)

      Softcover
      Usually dispatched within 3 to 5 business days.

      $79.99
      (net)
      All
    • eBook
      Immediate eBook download after purchase

      $59.99
      (net)

      Softcover
      Usually dispatched within 3 to 5 business days.

      $79.99
      (net)

    Events und Emotionen

    Stand und Perspektiven der Eventforschung

    Reihe: Markenkommunikation und Beziehungsmarketing

    Zanger, Cornelia (Hrsg.) 2015

    Price from $59.99
    Available Formats:
    Information
    $59.99 (net)
    ISBN 978-3-658-10303-3
    Immediate eBook download after purchase
    eBook
    This title is also available as an eBook. You can pay for Springer eBooks with Visa, Mastercard, American Express or Paypal. After the purchase you can directly download the eBook file or read it online. Via MySpringer you can always re-download your eBooks.
    Information
    $79.99 (net)
    ISBN 978-3-658-10302-6
    Usually dispatched within 3 to 5 business days.
    Softcover
    Softcover (also known as softback) version
  • Produktrückrufe in der deutschen Automobilindustrie
    • eBook
      Immediate eBook download after purchase

      $59.99
      (net)

      Softcover
      Usually dispatched within 3 to 5 business days.

      $79.99
      (net)
      All
    • eBook
      Immediate eBook download after purchase

      $59.99
      (net)

      Softcover
      Usually dispatched within 3 to 5 business days.

      $79.99
      (net)

    Produktrückrufe in der deutschen Automobilindustrie

    Motivations-, Kommunikations- und Verständnisproblematiken

    Reihe: Markenkommunikation und Beziehungsmarketing

    van Venrooy, Michael 2015

    Price from $59.99
    Available Formats:
    Information
    $59.99 (net)
    ISBN 978-3-658-09499-7
    Immediate eBook download after purchase
    eBook
    This title is also available as an eBook. You can pay for Springer eBooks with Visa, Mastercard, American Express or Paypal. After the purchase you can directly download the eBook file or read it online. Via MySpringer you can always re-download your eBooks.
    Information
    $79.99 (net)
    ISBN 978-3-658-09498-0
    Usually dispatched within 3 to 5 business days.
    Softcover
    Softcover (also known as softback) version
  • Events als Instrumente des Regionalmarketing
    • eBook
      Immediate eBook download after purchase

      $59.99
      (net)

      Softcover
      Usually dispatched within 3 to 5 business days.

      $79.99
      (net)
      All
    • eBook
      Immediate eBook download after purchase

      $59.99
      (net)

      Softcover
      Usually dispatched within 3 to 5 business days.

      $79.99
      (net)

    Events als Instrumente des Regionalmarketing

    Entwicklung eines Bezugsrahmens zur regional-strategischen Eventwirkungskontrolle

    Reihe: Markenkommunikation und Beziehungsmarketing

    Köhler, Julia 2014

    Price from $59.99
    Available Formats:
    Information
    $59.99 (net)
    ISBN 978-3-658-07114-1
    Immediate eBook download after purchase
    eBook
    This title is also available as an eBook. You can pay for Springer eBooks with Visa, Mastercard, American Express or Paypal. After the purchase you can directly download the eBook file or read it online. Via MySpringer you can always re-download your eBooks.
    Information
    $79.99 (net)
    ISBN 978-3-658-07113-4
    Usually dispatched within 3 to 5 business days.
    Softcover
    Softcover (also known as softback) version
  • Wissensgenerierung in Value Netzwerken
    • eBook
      Immediate eBook download after purchase

      $49.99
      (net)

      Softcover
      Usually dispatched within 3 to 5 business days.

      $69.99
      (net)
      All
    • eBook
      Immediate eBook download after purchase

      $49.99
      (net)

      Softcover
      Usually dispatched within 3 to 5 business days.

      $69.99
      (net)

    Wissensgenerierung in Value Netzwerken

    Empirische Betrachtung der Photovoltaik aus der sozialen Netzwerkperspektive

    Reihe: Markenkommunikation und Beziehungsmarketing

    Banaszak, Marc 2014

    Price from $49.99
    Available Formats:
    Information
    $49.99 (net)
    ISBN 978-3-658-06590-4
    Immediate eBook download after purchase
    eBook
    This title is also available as an eBook. You can pay for Springer eBooks with Visa, Mastercard, American Express or Paypal. After the purchase you can directly download the eBook file or read it online. Via MySpringer you can always re-download your eBooks.
    Information
    $69.99 (net)
    ISBN 978-3-658-06589-8
    Usually dispatched within 3 to 5 business days.
    Softcover
    Softcover (also known as softback) version


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