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  • © 2014

Social Business

Theory, Practice, and Critical Perspectives

  • Presents academic research in a new field for which little empirical analysis exists
  • Range of case studies from around the world; with appeal for students, researchers and practitioners/entrepreneurs
  • Expert contributors from around the world, with multidisciplinary perspectives

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Table of contents (14 chapters)

  1. Front Matter

    Pages i-xvi
  2. Introduction: Background and Theory

    1. Front Matter

      Pages 1-1
    2. Social Business: Defining and Situating the Concept

      • Andrea Grove, Gary A. Berg
      Pages 3-22
  3. Practice: Lessons Learned About Designing Social Businesses

    1. Front Matter

      Pages 155-155
    2. Social Business Planning: Management and Financial Issues

      • Maria Ballesteros-Sola
      Pages 157-176
    3. Social Business Marketing Mix

      • Zarjina T. Khalil, Mehdi Hussain
      Pages 177-198
  4. Critical Perspectives

    1. Front Matter

      Pages 199-199
    2. The One and the Many Sides of Social Business: A Critical Reflection

      • Karin Kreutzer, Stefanie Mauksch
      Pages 225-237
  5. Conclusion

    1. Front Matter

      Pages 239-239
    2. Looking Forward

      • Andrea Grove
      Pages 241-246

About this book

Conceptualized and put into practice by Nobel Peace Prize Laureate and Presidential Medal of Freedom recipient Dr. Muhammad Yunus, social businesses work to address social ills such as poverty, lack of health care, gaps in education and environmental challenges. This book explores the ideation, practice and evaluation of the concept of social business. Not just theoretical foundations but several case studies of social businesses around the world and state-of-the-art assessment of the issues that arise in the planning, marketing and evaluation of social businesses, are featured in this book.

This cutting-edge collection of articles, presented by the California Institute for Social Business (CISB) in collaboration with Professor Yunus, is one of the first comprehensive collections of theory and research on the emerging field of social business. The diverse group of authors come from around the world and from various disciplinary backgrounds, representing the leading academic experts on social business phenomena.

Editors and Affiliations

  • California Institute For Social Business, California State University Channel Islands, Camarillo, USA

    Andrea Grove, Gary A. Berg

About the editors

Andrea Grove, Director of the California Institute for Social Business and Professor of Political Science at California State University Channel Islands, received a Ph.D. in Political Science from The Ohio State University in 1999, an M.A. in International Relations and Strategic Studies from Lancaster University (in the United Kingdom, where she was a Rotary Ambassadorial Scholar) in 1993 and a B.A. in Political Science from the University of Georgia in 1992. She primarily teaches in the area of international relations and came to the field of Social Business through her interest in economic development in the Global South.

Gary A. Berg, PhD is Associate Vice President for Academic Affairs at California State University Channel Islands and author of numerous articles on current issues in higher education, public policy and distance learning as well as numerous books including Low-Income Students and the Perpetuation of Inequality: Higher Education in America published in 2011. His research interests fall into two major categories: higher education policy and educational media. Through association with the Good Work Higher Education project based at Claremont Graduate University, Stanford University and Harvard University, Berg’s research on non-traditional universities, published in book form in 2005 as Lessons From the Edge: For-Profit and Non-Traditional Higher Education in America, led to a focus on low-income students and the larger social mobility function and public policy context.

Bibliographic Information

  • Book Title: Social Business

  • Book Subtitle: Theory, Practice, and Critical Perspectives

  • Editors: Andrea Grove, Gary A. Berg

  • DOI: https://doi.org/10.1007/978-3-642-45275-8

  • Publisher: Springer Berlin, Heidelberg

  • eBook Packages: Business and Economics, Business and Management (R0)

  • Copyright Information: Springer-Verlag Berlin Heidelberg 2014

  • Hardcover ISBN: 978-3-642-45274-1Published: 27 February 2014

  • Softcover ISBN: 978-3-662-51220-3Published: 23 August 2016

  • eBook ISBN: 978-3-642-45275-8Published: 13 February 2014

  • Edition Number: 1

  • Number of Pages: XVI, 249

  • Number of Illustrations: 22 b/w illustrations

  • Topics: Business Ethics, Entrepreneurship, Sustainable Development

Buy it now

Buying options

eBook USD 129.00
Price excludes VAT (USA)
  • Available as EPUB and PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book USD 169.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info
Hardcover Book USD 169.99
Price excludes VAT (USA)
  • Durable hardcover edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Other ways to access