Logo - springer
Slogan - springer

Mathematics - Probability Theory and Stochastic Processes | Handbook of Partial Least Squares

Handbook of Partial Least Squares

Concepts, Methods and Applications

Esposito Vinzi, V., Chin, W.W., Henseler, J., Wang, H. (Eds.)

2010, X, 850p. 238 illus..

Available Formats:
eBook
Information

Springer eBooks may be purchased by end-customers only and are sold without copy protection (DRM free). Instead, all eBooks include personalized watermarks. This means you can read the Springer eBooks across numerous devices such as Laptops, eReaders, and tablets.

You can pay for Springer eBooks with Visa, Mastercard, American Express or Paypal.

After the purchase you can directly download the eBook file or read it online in our Springer eBook Reader. Furthermore your eBook will be stored in your MySpringer account. So you can always re-download your eBooks.

 
$379.00

(net) price for USA

ISBN 978-3-540-32827-8

digitally watermarked, no DRM

Included Format: PDF

download immediately after purchase


learn more about Springer eBooks

add to marked items

Hardcover
Information

Hardcover version

You can pay for Springer Books with Visa, Mastercard, American Express or Paypal.

Standard shipping is free of charge for individual customers.

 
$479.00

(net) price for USA

ISBN 978-3-540-32825-4

free shipping for individuals worldwide

usually dispatched within 3 to 5 business days


add to marked items

  • Offers an up-to-date review of recently developed Partial Least Squares methods and their applications in marketing
  • Provides a complete and comprehensive overview of the field
  • Focuses both on statistical methodology and selected real world problems

The "Handbook of Partial Least Squares (PLS) and Marketing: Concepts, Methods and Applications" is the second volume in the series of the Handbooks of Computational Statistics. This Handbook represents a comprehensive overview of PLS methods with specific reference to their use in Marketing and with a discussion of the directions of current research and perspectives. The Handbook covers the broad area of PLS Methods from Regression to Structural Equation Modeling, from methods to applications, from software to interpretation of results. The Handbook features papers on the use and the analysis of latent variables and indicators by means of the PLS Path Modeling approach from the design of the causal network to the model assessment and improvement. Moreover, within the PLS framework, the Handbook addresses, among others, special and advanced topics such as the analysis of multi-block, multi-group and multi-structured data, the use of categorical indicators, the study of interaction effects, the integration of classification issues, the validation aspects and the comparison between the component-based PLS approach and the covariance-based Structural Equation Modeling. Most chapters comprise a thorough discussion of applications to problems from Marketing and related areas. Furthermore, a few tutorials focus on some key aspects of PLS analysis with a didactic approach. This Handbook serves as both an introduction for those without prior knowledge of PLS as well as a comprehensive reference for researchers and practitioners interested in the most recent advances in PLS methodology.

Content Level » Research

Keywords » Component-based Structural Equation Models - Estimator - Latent Variables - Marketing Research - PLS - Partial Least Squares - Regression - clustering - data analysis - structural equation modeling

Related subjects » Computational Statistics - Marketing - Mathematics - Probability Theory and Stochastic Processes - Statistical Theory and Methods

Table of contents / Sample pages 

Popular Content within this publication 

 

Articles

Read this Book on Springerlink

Services for this book

New Book Alert

Get alerted on new Springer publications in the subject area of Probability Theory and Stochastic Processes.

Additional information