Authors:
- In-depth case studies of key companies involved in developing frugal innovations in India
- Deep insights on organization, strategy and leadership strategies to develop frugal innovations for the bottom-of-the-pyramid (BOP)
- Good overview of BOP and disruptive innovation literature for academics in the field
Part of the book series: India Studies in Business and Economics (ISBE)
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Table of contents (9 chapters)
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Front Matter
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Back Matter
About this book
Authors and Affiliations
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Hamburg University of Technology, Hamburg, Germany
Aditi Ramdorai, Cornelius Herstatt
Bibliographic Information
Book Title: Frugal Innovation in Healthcare
Book Subtitle: How Targeting Low-Income Markets Leads to Disruptive Innovation
Authors: Aditi Ramdorai, Cornelius Herstatt
Series Title: India Studies in Business and Economics
DOI: https://doi.org/10.1007/978-3-319-16336-9
Publisher: Springer Cham
eBook Packages: Business and Economics, Business and Management (R0)
Copyright Information: Springer International Publishing Switzerland 2015
Hardcover ISBN: 978-3-319-16335-2Published: 21 May 2015
Softcover ISBN: 978-3-319-36796-5Published: 09 October 2016
eBook ISBN: 978-3-319-16336-9Published: 29 April 2015
Series ISSN: 2198-0012
Series E-ISSN: 2198-0020
Edition Number: 1
Number of Pages: XVII, 168
Number of Illustrations: 5 b/w illustrations, 9 illustrations in colour
Topics: Health Care Management, Health Economics, Emerging Markets/Globalization, Innovation/Technology Management, Social Policy