Overview
- Wide range of topics, consideration of several aspects from different points of view
- Different chapters of the book have a well known expert from industry who is introducing the topic
- Outstanding Editorial Board with representatives of different industrial sectors
- Includes supplementary material: sn.pub/extras
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Table of contents (81 chapters)
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Front Matter
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Introduction
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Front Matter
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Digital Society
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Front Matter
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Individualized Digital Learning
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Front Matter
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Keywords
About this book
This collection of different views on how digitalization is influencing various industrial sectors addresses essential topics like big data and analytics, fintech and insuretech, cloud and mobility technologies, disruption and entrepreneurship.
The technological advances of the 21st century have been massively impacted by the digital upheaval: there is no future without digitalization. The sale of products and services has left the classical point of sale and now takes place on a variety of channels. Whether in the automotive industry, travel and traffic, in cities, or the financial industry – newly designed ecosystems are being created everywhere; data is being generated and analyzed in real time; and companies are competing for mobile access channels to customers in order to gain knowledge about their individual contexts and preferences. In turn, customers can now publicly share their opinions, experiences and knowledge as User Generated Content, allowing them to impact the market and empowering them to build or destroy trust.
Editors and Affiliations
About the editors
Dr. Ralf Schneider has been Group CIO of the Allianz group since October 2010. As a graduate mathematician with a doctor's degree in computer science heworked in several management functions and gathered diverse experience at the Allianz Group since 1995. For instance, he was leader of the specialist division regarding e-Business and project controlling Germany, leader of the specialist division Information Systems Allianz sales and leader of the department Information Systems as CIO of the Allianz Deutschland AG previous to his current position. On top of that Dr. Ralf Schneider is a passionate sportsman.
Michael Zaddach is Senior Vice President and leader of IT Services at the Flughafen München GmbH which was awarded as Europe's best airport repeatedly - most recently in 2014. His area of responsibility covers system development, system operation, and the whole IT-infrastructure of Munich airport. After completing a university degree in communications engineering he worked at Siemens, AEG and debis Systemhaus in various capacities, for example, in system development, Product-Line-Management, and consulting. At debis Systemhaus he lead a business unit for IT consulting services from 1997 to 2000. As a leader of that unit he conducted several outsourcing projects of debis Systemhaus before he entered the Flughafen Munich GmbH as CIO.
Bibliographic Information
Book Title: Digital Marketplaces Unleashed
Editors: Claudia Linnhoff-Popien, Ralf Schneider, Michael Zaddach
DOI: https://doi.org/10.1007/978-3-662-49275-8
Publisher: Springer Berlin, Heidelberg
eBook Packages: Computer Science, Computer Science (R0)
Copyright Information: Springer-Verlag GmbH Germany 2018
Hardcover ISBN: 978-3-662-49274-1Published: 10 October 2017
Softcover ISBN: 978-3-662-56997-9Published: 15 August 2018
eBook ISBN: 978-3-662-49275-8Published: 14 September 2017
Edition Number: 1
Number of Pages: XXXIII, 935
Number of Illustrations: 153 illustrations in colour
Topics: Special Purpose and Application-Based Systems, Information Systems Applications (incl. Internet), e-Commerce/e-business, Market Research/Competitive Intelligence, Emerging Markets/Globalization, Computer Applications