Trends and Issues in Global Tourism 2007

1. Front Matter

   Pages I-XX

   PDF

2. Mega trends and their impact on the tourism industry

   1. Front Matter

      Pages 1-1

      PDF

   2. Demographic change and its impact on the travel industry: Oldies — nothing but goldies?

      • Achim Schröder, Torsten Widmann

      Pages 3-17

   3. Eve-olution: Women’s rising power in travel decisions

      • Diana Jaffé

      Pages 19-31

   4. Polarization of markets: Luxury and budget hotels

      • Maria Pütz-Willems

      Pages 33-40

   5. Smart shopping in the European low cost flight market

      • Gerhild Abler, Michael Ehlting

      Pages 41-49

3. Aviation management

   1. Front Matter

      Pages 51-51

      PDF

   2. The global phenomenon of “low cost” carrier growth

      • Adrian von Dörnberg

      Pages 53-60

   3. Consolidation in the airline business

      • Jens Flottau

      Pages 61-68

   4. Effectively planning and managing European airport capacity

      • Jürgen Ringbeck

      Pages 69-79

4. Destination management

   1. Front Matter

      Pages 81-81

      PDF

   2. FIFA World Cup 2006 and its legacy on tourism

      • Holger Preuss

      Pages 83-102

   3. Traveling to a shopping adventure

      • Werner Friedrich

      Pages 103-119

   4. Alpine destination life cycles: Challenges and implications

      • Markus Schuckert, Claudia Möller, Klaus Weiermair

      Pages 121-136

5. Marketing and sales management

   1. Front Matter

      Pages 137-137

      PDF

   2. Commission systems in tourism

      • Georg Tacke, Claudia Fichtner

      Pages 139-154

   3. New stationary distribution channels for tourism

      • Martin Buck

      Pages 155-161

6. Travel technology

   1. Front Matter

      Pages 163-163

      PDF

   2. Travel technology in the era of Web 2.0

      • Roland Conrady

      Pages 165-184

   3. Website accessibility in the cruise market

      • Kerstin Markus, Rainer Hartmann

      Pages 185-200

As other industries, the global travel and tourism industry has been facing - mense challenges and highly visible upheaval since the beginning of the new m- lennium. The International Tourism Exchange ITB Berlin, the world’s leading travel trade fair, aims at pinpointing the most important challenges, identifying the trends and offering a platform to solve pressing problems. The ITB Convention Market Trends & Innovations has developed into a center of excellence and a driving force for the global travel and tourism industry, generating a much needed information platform. This compilation unites the highlights of the convention in articles prepared by renowned professionals and scientists from the industry. Readers may benefit from this comprehensive vision of the developments which are shaping the str- ture of the global tourism industry today and in the future. This book is indisp- sable for tourism and travel professionals and well as for academics and students analyzing current global tourism and travel trends. The first chapter takes up the issue of mega trends in society and in the ec- omy and analyzes their effects on the tourism industry. In highly developed co- tries, overwhelming demographical change is underway. Schröder and Widmann demonstrate how tourism businesses should adapt to the aging customer base.

• Aviation Industry
• Business Travel
• Change
• Destination
• Destination Management
• Global Tourism
• Hospitality Industry
• Import
• Tourism
• Travel
• Travel Industry
• business
• innovation
• management
• planning

• University of Applied Sciences, Worms, Germany

  Roland Conrady

• ITB, Berlin, Germany

  Martin Buck

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