Overview
- Presents a thorough discussion of bounded rationality in international business research
- Includes a rare application of laboratory research in studying international business strategy
- Applies an interdisciplinary approach to studying the well-known Uppsala model
Part of the book series: MIR Series in International Business (MIRSIB)
Access this book
Tax calculation will be finalised at checkout
Other ways to access
Table of contents (5 chapters)
Keywords
About this book
This unique book on international business presents a critical review of the role of bounded rationality in internationalization process (IP) research. Corporate internationalization processes have been a subject of scientific debate for several decades. However, it is questionable whether behavioral research insights are sufficiently acknowledged in this academic discipline. Against this backdrop, the author critically assesses the behavioral assumptions of the Uppsala Model, which is commonly considered to be the pivotal approach in internationalization process research.
Authors and Affiliations
About the author
Bibliographic Information
Book Title: Escalation of Commitment in Internationalization Processes
Book Subtitle: The Role of Bounded Rationality in the Uppsala Model
Authors: Björn Röber
Series Title: MIR Series in International Business
DOI: https://doi.org/10.1007/978-3-319-69102-2
Publisher: Springer Cham
eBook Packages: Business and Management, Business and Management (R0)
Copyright Information: Springer International Publishing AG 2018
Hardcover ISBN: 978-3-319-69101-5Published: 17 November 2017
Softcover ISBN: 978-3-319-88714-2Published: 25 August 2018
eBook ISBN: 978-3-319-69102-2Published: 06 November 2017
Series ISSN: 2511-2244
Series E-ISSN: 2511-2252
Edition Number: 1
Number of Pages: XVII, 194
Topics: International Business, Industrial and Organizational Psychology, Operations Research/Decision Theory, Behavioral/Experimental Economics, Business Strategy/Leadership