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Palgrave Macmillan

Managing Agricultural Enterprises

Exploring Profitability and Best Practice in Central Europe

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  • © 2018

Overview

  • Provides in-depth analysis of three Central European countries: Hungary, Poland and the Czech Republic
  • Focuses on managerial challenges in agricultural enterprises such as increasing sales potential, competitiveness, partnerships and cooperation, human resource issues, and risk management
  • Concludes with a synthesis of major findings as well as suggestions for future research

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Table of contents (14 chapters)

  1. Managerial Issues in Agricultural Enterprises in Poland

  2. Managerial Issues in Agricultural Enterprises in the Czech Republic

  3. Managerial Issues in Agricultural Enterprises in Hungary

  4. Managerial Issues in Agricultural Enterprises in Central Europe: A Synthesis of Country Studies

Keywords

About this book

Exploring the competitiveness and profitability of the agricultural sector in Central Europe, this book argues that the successful management of agricultural enterprises is inconceivable without the knowledge and application of modern forms of management and technology. Organised in an analytical framework and offering comprehensive empirical data, this book focusses on the countries of Poland, the Czech Republic, and Hungary. The contributors identify good practices, unresolved problems, and factors influencing profitability. Topics explored include the challenges of increasing sales potential, competitiveness, partnerships and cooperation, human resources issues, and risk management. By constituting a valuable source of knowledge, Managing Agricultural Enterprises is important to those researching the agricultural industry and management, but also to policy-makers and managers of agricultural enterprises.

Reviews

“This book is the result of an international research project and successful attempt to approximate current challenges that the agricultural industry is facing in Central Europe. The authors provide detailed descriptions of the strengths and weaknesses of agricultural companies in multiple countries and propose suggestions for the development of market-based services.” (Malgorzata Jarossová, Faculty of Commerce, University of Economics in Bratislava)

Editors and Affiliations

  • Department of International Marketing and Retailing, University of Łódź, Lodz, Poland

    Paweł Bryła

About the editor

Paweł Bryła is Assistant Professor in the Department of International Marketing and Retailing, University of Lodz, Poland. He has published three monographs in the field of food marketing and over sixty articles in leading journals, including Appetite, British Food Journal, and Academy of Management Learning and Education.

Bibliographic Information

  • Book Title: Managing Agricultural Enterprises

  • Book Subtitle: Exploring Profitability and Best Practice in Central Europe

  • Editors: Paweł Bryła

  • DOI: https://doi.org/10.1007/978-3-319-59891-8

  • Publisher: Palgrave Macmillan Cham

  • eBook Packages: Business and Management, Business and Management (R0)

  • Copyright Information: The Editor(s) (if applicable) and The Author(s) 2018

  • Hardcover ISBN: 978-3-319-59890-1Published: 17 August 2017

  • Softcover ISBN: 978-3-319-86726-7Published: 04 August 2018

  • eBook ISBN: 978-3-319-59891-8Published: 07 August 2017

  • Edition Number: 1

  • Number of Pages: XVIII, 297

  • Number of Illustrations: 55 b/w illustrations

  • Topics: Business Strategy/Leadership, Agriculture, Knowledge Management, Innovation/Technology Management

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