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Neuroscience in Information Systems Research

Applying Knowledge of Brain Functionality Without Neuroscience Tools

  • Shows how IS scholars can apply knowledge of brain functionality to better understand IS phenomena
  • Allows IS scholars to test their hypotheses by means of non-neuroscience tools like rating scales
  • Includes a comprehensive review of the empirical literature on NeuroIS
  • Includes supplementary material: sn.pub/extras

Part of the book series: Lecture Notes in Information Systems and Organisation (LNISO, volume 21)

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Table of contents (9 chapters)

  1. Front Matter

    Pages i-vi
  2. Applying Knowledge of Brain Functionality Without Neuroscience Tools: The Approach

    1. Front Matter

      Pages 1-1
    2. Introduction

      • René Riedl, Fred D. Davis, Rajiv D. Banker, Peter H. Kenning
      Pages 3-6
    3. Knowledge Production in Cognitive Neuroscience: Tests of Association, Necessity, and Sufficiency

      • René Riedl, Fred D. Davis, Rajiv D. Banker, Peter H. Kenning
      Pages 7-11
    4. Notes on the Application of the Approach

      • René Riedl, Fred D. Davis, Rajiv D. Banker, Peter H. Kenning
      Pages 37-42
    5. Conclusion

      • René Riedl, Fred D. Davis, Rajiv D. Banker, Peter H. Kenning
      Pages 43-45
  3. Appendix

    1. Front Matter

      Pages 47-47
    2. Appendix A: Review of Empirical NeuroIS Literature

      • René Riedl, Fred D. Davis, Rajiv D. Banker, Peter H. Kenning
      Pages 49-57
    3. Appendix C: Conceptual Description of Basic Brain Functioning from a Cognitive Neuroscience Perspective

      • René Riedl, Fred D. Davis, Rajiv D. Banker, Peter H. Kenning
      Pages 61-67
    4. Appendix D: Description of Background Information on Online Trust

      • René Riedl, Fred D. Davis, Rajiv D. Banker, Peter H. Kenning
      Pages 69-93

About this book

This book shows how information systems (IS) scholars can effectively apply neuroscience expertise in ways that do not require neuroscience tools. However, the approach described here is intended to complement neuroscience tools, not to supplant them. Written by leading scholars in the field, it presents a review of the empirical literature on NeuroIS and provides a conceptual description of basic brain function from a cognitive neuroscience perspective. Drawing upon the cognitive neuroscience knowledge developed in non-IS contexts, the book enables IS scholars to reinterpret existing behavioral findings, develop new hypotheses and eventually test the hypotheses with non-neuroscience tools. At its core, the book conveys how neuroscience knowledge makes a deeper understanding of IS phenomena possible by connecting the behavioral and neural levels of analysis. 

Authors and Affiliations

  • University of Applied Sciences Upper Austria , Steyr, Austria

    René Riedl

  • Information Systems, Texas Tech University, Lubbock, USA

    Fred D. Davis

  • Fox School of Business and Management, Temple University Fox School of Business and Management, Philadelphia, USA

    Rajiv Banker

  • Chair of Marketing, University of Duesseldorf Chair of Marketing, Duesseldorf, Germany

    Peter H. Kenning

About the authors

Dr. René Riedl is a Professor of Digital Business and Innovation at the University of Applied Sciences Upper Austria and an Associate Professor for Business Informatics at the University of Linz. Moreover, he serves on the executive board of the Institute of Human Resources and Organizational Development in Management (IPO) at the University of Linz. He has published in the following outlets, among others: Behavior Research Methods, BMC Neurology, Business & Information Systems Engineering, Journal of Information Technology, Journal of Management Information Systems, Journal of Neuroscience, Psychology, and Economics, Journal of the AIS, and MIS Quarterly. He holds or has held various editorial positions. Moreover, he co-authored several textbooks, including "Fundamentals of NeuroIS - Information Systems and the Brain". He has been a co-organizer of the Gmunden Retreat on NeuroIS since 2009. 
  Dr. Fred Davis is Professor and Stevenson Chair in Information Technology at Texas Tech University Rawls College of Business. He received his PhD from MIT, and served on the business school faculties of the Universities of Michigan, Minnesota, Maryland, and Arkansas. His research interests include user acceptance of information technology, technology supported decision making, skill acquisition, and NeuroIS. He has been a co-organizer of the Gmunden Retreat on NeuroIS since 2009. His research has been published in MIS Quarterly, Information Systems Research, Management Science, Journal of Applied Psychology, Journal of MIS, Journal of the AIS, Information Systems Journal, Computers in Human Behavior, and others.  


Dr. Rajiv D. Banker is Professor and the Merves Chair in Accounting and Information Technology at Temple University. He is internationally recognized as a leader in interdisciplinary research in management. He received a Doctorate in Business Administration from Harvard University. His research addresses complex and emerging problems of importance to managers. He is a world-renowned scholar, an innovative leader and a distinguished teacher. Dr. Banker is one of the most highly cited scholars in management and economics worldwide recognized by the Institute for Scientific Information (Web of Science). His research articles are cited over 700 times each year by other researchers in a wide range of disciplines. He has received prestigious awards for his research, and support from the National Science Foundation and others. He has published more than 150 articles in prestigious research journals including Management Science, Operations Research, Journal of Operations Management, MIS Quarterly, Information Systems Research, Communications of ACM, IEEE Transactions in Software Engineering, Academy of Management Journal, Strategic Management Journal, and Econometrica.  


Dr. Peter Kenning is Professor of Marketing at Heinrich-Heine-University, Duesseldorf, Germany. Hiswork has been published widely e.g. in MIS Quarterly, Journal of Management Information Systems, Journal of Retailing, Journal of Economic Psychology, Journal of Behavioral Decision Making as well as in the Proceedings of the National Academy of Sciences of the United States of America. For his work he received several best-paper awards and grants. Since several years he serves as a scientific advisor at the Federal Ministry of Consumer Protection, Food and Agriculture and at the Federal Ministry of Justice and Consumer Protection. He holds positions in several editorial boards e.g. Nature - Scientific Reports

Bibliographic Information

Buy it now

Buying options

eBook USD 59.99
Price excludes VAT (USA)
  • Available as EPUB and PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book USD 79.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Other ways to access