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Social Web Artifacts for Boosting Recommenders

Theory and Implementation

  • Book
  • © 2013

Overview

  • Shows how to use Web Knowledge for Boosting Recommenders
  • Presents trust and classification taxonomies for recommender systems
  • Written by an expert in the field

Part of the book series: Studies in Computational Intelligence (SCI, volume 487)

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Table of contents (10 chapters)

  1. Laying Foundations

  2. Use of Taxonomic Knowledge

  3. Social Ties and Trust

  4. Amalgamating Taxonomies and Trust

Keywords

About this book

Recommender systems, software programs that learn from human behavior and make predictions of what products we are expected to appreciate and purchase, have become an integral part of our everyday life. They proliferate across electronic commerce around the globe and exist for virtually all sorts of consumable goods, such as books, movies, music, or clothes.

At the same time, a new evolution on the Web has started to take shape, commonly known as the “Web 2.0” or the “Social Web”: Consumer-generated media has become rife, social networks have emerged and are pulling significant shares of Web traffic. In line with these developments, novel information and knowledge artifacts have become readily available on the Web, created by the collective effort of millions of people.

This textbook presents approaches to exploit the new Social Web fountain of knowledge, zeroing in first and foremost on two of those information artifacts, namely classification taxonomies and trust networks. These two are used to improve the performance of product-focused recommender systems: While classification taxonomies are appropriate means to fight the sparsity problem prevalent in many productive recommender systems, interpersonal trust ties – when used as proxies for interest similarity – are able to mitigate the recommenders' scalability problem.

Authors and Affiliations

  • PAYBACK GmbH (American Express), Albert-Ludwigs-Universität Freiburg i.Br., München, Germany

    Cai-Nicolas Ziegler

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