Logo - springer
Slogan - springer

Earth Sciences & Geography - Geography | Creating Shared Value - Impacts of Nestlé in Moga, India

Creating Shared Value

Impacts of Nestlé in Moga, India

Biswas, A.K., Tortajada, C., Biswas-Tortajada, A., Joshi, Y.K., Gupta, A.

2014, XIII, 115 p. 13 illus., 2 illus. in color.

Available Formats:
eBook
Information

Springer eBooks may be purchased by end-customers only and are sold without copy protection (DRM free). Instead, all eBooks include personalized watermarks. This means you can read the Springer eBooks across numerous devices such as Laptops, eReaders, and tablets.

You can pay for Springer eBooks with Visa, Mastercard, American Express or Paypal.

After the purchase you can directly download the eBook file or read it online in our Springer eBook Reader. Furthermore your eBook will be stored in your MySpringer account. So you can always re-download your eBooks.

 
$39.99

(net) price for USA

ISBN 978-3-319-01463-0

digitally watermarked, no DRM

Included Format: PDF and EPUB

download immediately after purchase


learn more about Springer eBooks

add to marked items

Softcover
Information

Softcover (also known as softback) version.

You can pay for Springer Books with Visa, Mastercard, American Express or Paypal.

Standard shipping is free of charge for individual customers.

 
$54.99

(net) price for USA

ISBN 978-3-319-01462-3

free shipping for individuals worldwide

usually dispatched within 3 to 5 business days


add to marked items

  • Deals with social-corporate interdependency in India
  • Case study of Corporate Social Responsibility of a Fortune 500 company
  • Presents impacts of private sector in rural development, poverty alleviation, and environmental conservation
Nestlé’s Moga factory was set up in 1961 and comprises of the primary milk collection area for Nestlé‘s operations. Since its inception in Moga, Nestlé has been working with its milk farmers and ancillary suppliers towards improving quality and productivity. The study presented in this book (carried out by the Third World Centre for Water Management, Mexico) highlights Nestlé’s way of doing business through its philosophy of Creating Shared Value (CSV) and how it contributed to the development of the region over the past 50 years through direct and indirect employment, steady income for milk and other suppliers, and technology transfer. The main objective of the study is to learn to what extent has Nestlé contributed to fulfilling the societal aspirations and expectations of the people working in and around its factory in terms of employment generation, poverty alleviation, general improvements in the community’s standards of living and environmental conservation. The study also tried to determine to what extent has the company created shared value for itself, milk farmers, ancillary firms, and the community at large. This effort aims at encouraging more research to be carried out to comprehensively and authoritatively look into the impacts private sector can have on and around the area where their factories are located and that way, contribute to our understanding of social-corporate-government interdependency. An important aspect of this pioneering monograph is the methodology that could be used to study how Corporate Social Responsibility (CSR) or Creating Shared Value (CSV) of a large multinational company can be properly monitored and objectively evaluated at a region-specific scale, especially as very few studies of this nature have been carried out anywhere in the world. This definitive book is further enriched by a foreword by Prof. Michael Porter of Harvard Business School and an epilogue by Peter Brabeck-Letmathe and Paul Bulcke, Chairman of the Board and CEO of Nestlé respectively.

Content Level » Professional/practitioner

Keywords » Corporate Social Responsibility - Creating Shared Value - Employment Generation - Nestlé’s Moga Factory - Rural Development in India - Social-Corporate-Government Interdependency

Related subjects » Geography - Sustainable Development

Table of contents / Preface / Sample pages 

Popular Content within this publication 

 

Articles

Read this Book on Springerlink

Services for this book

New Book Alert

Get alerted on new Springer publications in the subject area of Economic Geography.