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Palgrave Macmillan

Saving Face in Business

Managing Cross-Cultural Interactions

  • Book
  • © 2018

Overview

Authors:
  1. Rebecca S. Merkin

    1. Baruch College, CUNY, New York, USA

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  • Offers strategies for making those from other cultures comfortable in business settings

  • Provides overviews of updated literature relating to cultural dimensions

  • Provides helpful clarification of the kinds of cultural misunderstandings that could arise doing cross-cultural business dealings

  • Presents a visual model of which strategies are most likely to be used based on each of Hofstede's cultural dimensions

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Table of contents (10 chapters)

  1. Front Matter

    Pages i-xiii
    Download chapter PDF

  2. Introduction

    • Rebecca S. Merkin
    Pages 1-20

  3. Principles of Saving Face

    • Rebecca S. Merkin
    Pages 21-32

  4. Culture and Face Enactment

    • Rebecca S. Merkin
    Pages 33-80

  5. Individualism-Collectivism and Saving Face

    • Rebecca S. Merkin
    Pages 81-117

  6. Individualism-Collectivism Applied to Direct Versus Indirect Facework

    • Rebecca S. Merkin
    Pages 119-136

  7. Masculinity-Femininity Applied to Cooperative and Competitive Facework

    • Rebecca S. Merkin
    Pages 137-164

  8. Power Distance, Receiver Facework, Innovation, and Superior-Subordinate Relationships

    • Rebecca S. Merkin
    Pages 165-195

  9. Uncertainty Avoidance, Face-Saving, and Organizations

    • Rebecca S. Merkin
    Pages 197-228

  10. Long/Short-Term Orientation, Facework, and Organizational Relationships

    • Rebecca S. Merkin
    Pages 229-259

  11. Overview and Facework Model Application for the Cross-Cultural Workplace

    • Rebecca S. Merkin
    Pages 261-276

  12. Back Matter

    Pages 277-285
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Keywords

About this book

This book explains the subtle maneuvers of what researchers call “facework” and demonstrates the vital role it plays in the success or failure of cross-cultural interactions. Building on Geert Hofstede’s seminal research on cultural dimensions, Merkin synthesizes more recent research in business, communication, cross-cultural psychology and sociology to offer a model for better understanding facework.  Additionally, Merkin’s model shows how particular communication strategies can facilitate more successful cross-cultural interactions. The first book of its kind to focus on the practical aspects of employing face-saving, it is a needed text for academics, students, and business professionals negotiating with organizations from different cultures. 

Authors and Affiliations

  • Baruch College, CUNY, New York, USA

    Rebecca S. Merkin

About the author

Rebecca S. Merkin is Associate Professor at Baruch College CUNY, USA. She has published over twenty peer-reviewed articles on cross-cultural studies of communication and saving face in journals such as the Journal of Intercultural Communication Research, Cross-Cultural Research, the Journal of Behavioral and Applied Management, and Intercultural Communication Studies. Prior to academia she worked in management at McKinsey & Company, TPF&C, and Merrill Lynch.

Bibliographic Information

  • Book Title: Saving Face in Business

  • Book Subtitle: Managing Cross-Cultural Interactions

  • Authors: Rebecca S. Merkin

  • DOI: https://doi.org/10.1057/978-1-137-59174-6

  • Publisher: Palgrave Macmillan New York

  • eBook Packages: Business and Management, Business and Management (R0)

  • Copyright Information: The Editor(s) (if applicable) and The Author(s) 2018

  • Hardcover ISBN: 978-1-137-59173-9Published: 16 September 2017

  • eBook ISBN: 978-1-137-59174-6Published: 14 September 2017

  • Edition Number: 1

  • Number of Pages: XIII, 285

  • Number of Illustrations: 5 b/w illustrations

  • Topics: International Business, Corporate Communication/Public Relations, Cultural Studies

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