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Business & Management - Marketing | Exhibit Marketing and Trade Show Intelligence - Successful Boothmanship and Booth Design (Authors and Editors)

Exhibit Marketing and Trade Show Intelligence

Successful Boothmanship and Booth Design

Solberg Söilen, Klaus

2013, XLI, 150 p. 31 illus.

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Klaus Solberg Søilen is an Associate Professor at Halmstad University, Sweden. He is the Editor-in-Chief of the Journal of Intelligence Studies in Business (JISIB) and Senior Editor of the International Journal of Innovation Science (IJIS). He has published half a dozen books and numerous scientific articles for journals like Journal of Business Research, European Business Review and Knowledge Organization. Prior to his academic career he worked for ten years in industry, the last three being at KPMG Oslo. He is often invited as a speaker at different professional events and also a consultant to respected organisations.

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    Exhibit Marketing and Trade Show Intelligence

    Successful Boothmanship and Booth Design

    Series: Management for Professionals

    Solberg Söilen, Klaus 2013

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    ISBN 978-3-642-36793-9
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