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Proceedings of the 1st AAGBS International Conference on Business Management 2014 (AiCoBM 2014)

  • Conference proceedings
  • © 2016

Overview

Editors:
  1. Jaafar Pyeman

    1. Universiti Teknologi MARA, Shah Alam, Malaysia

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  2. Wan Edura Wan Rashid

    1. Universiti Teknologi MARA, Shah Alam, Malaysia

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  3. Azlina Hanif

    1. Universiti Teknologi MARA, Shah Alam, Malaysia

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  4. Syed Jamal Abdul Nasir Syed Mohamad

    1. Universiti Teknologi MARA, Shah Alam, Malaysia

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  5. Peck Leong Tan

    1. Universiti Teknologi MARA, Shah Alam, Malaysia

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  • Includes 57 refereed papers contributed by researchers, scholars, professionals and postgraduate students

  • Addresses a range of disciplines connected with the topics of management and marketing, economics and finance and entrepreneurship

  • Presents valuable basic and applied research findings

  • Includes supplementary material: sn.pub/extras

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Table of contents (57 papers)

  1. Front Matter

    Pages i-xii
    Download chapter PDF

  2. Entrepreneurship

    1. Front Matter

      Pages 1-1
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    2. The Determinants of Technological Innovation Adoption in Malaysian SMEs

      • Noni Ngisau
      Pages 3-15

    3. Market Orientation Conception on Commercialization of University Research Products with Moderating Effect of Organizational Culture

      • Nur Syahira Abd Latif, Azizan Abdullah, Nawawi Mohd Jan, Ahmad Shazeeer Mohamed Thaheer
      Pages 17-27

    4. The Customers’ Perception Toward Secret Recipe’s Reputation by Using the Reptrak™ Model

      • Nur Farhana Mohd Sah, Zulhamri Abdullah
      Pages 29-41

    5. Examining the Applicability of Outside-In Open Innovation Approaches for Small B-to-B Businesses

      • Johannes Moser, Georg Hauer
      Pages 43-55

    6. Export Readiness Among Small- and Medium-Sized Enterprises in Malaysia

      • Herwina Rosnan, Shamsul Baharin Saihani, Nuryusmawati Yusoff, Norzaidi Mohd Daud
      Pages 57-64

  3. Management and Marketing

    1. Front Matter

      Pages 65-65
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    2. Members of Parliament (MPs) and Internet Communication in Malaysia: An Empirical Study of Perceived Individual Factors and Continuance of Use

      • Ahmad Naqiyuddin Bakar, Abdul Rauf Ambali
      Pages 67-77

    3. Linking Entry Timing (ET) and Entry Mode (EM) Decisions in International Market Expansion by Malaysian Construction Firm: Toward the Development of ETEM Model

      • Che Maznah Mat Isa, Hamidah Mohd Saman, Aini Jaapar, Siti Rashidah Mohd Nasir
      Pages 79-92

    4. Factorial Structure of Spiritual Intelligence Towards Purchasing Decision Towards Halal Cosmetic Product

      • Azreen Jihan Che Mohd Hashim, Rosidah Musa
      Pages 93-100

    5. The Relationships Between Talent Management Practices, Employee Engagement, and Employee Retention in the Information and Technology (IT) Organizations in Selangor

      • Nurul Ezaili Alias, Norzanah Mat Nor, Roshidi Hassan
      Pages 101-115

    6. Impact of Organizational Image in Determining the Level of Engagement Among Commercial Banks’ Employees

      • I. A. Hussain, N. A. Ishak, N. Daud, N. Yunus
      Pages 117-126

    7. HRM Practices and Organizational Performance: A Conceptual Model on the Performance of Acquiring Companies

      • Syazliana Astrah Mohd Idris, Rabiah Abdul Wahab, Aini Jaapar
      Pages 127-137

    8. IPA vs. SERVQUAL: Service Quality Measurement for Higher Education Industry

      • Mohd Raqib Zakariah, Sahidah Zakariah, Jaafar Pyeman
      Pages 139-150

    9. Exploring the Relationships Among Transformational Leadership, Organizational Culture, and Product Innovation Using PLS-SEM

      • Nor Hazana Abdullah, Nor Aziati Hamid, Alina Shamsuddin, Eta Wahab
      Pages 151-160

    10. Managing and Improving the Duration in Computing the Vehicle Speed: A Case Study

      • Mohd Akram Adnan, Mohd Akmal Suhaimi, Nor Izzah Zainuddin, Tuan Badrol Hisham Tuan Besar
      Pages 161-165

    11. The Effects of Brand Orientation, Brand Distinctiveness, and Design Innovation on the Brand Performance of the Malaysian Furniture Manufacturing Firms

      • Puteri Fadzline Tamyez, Norzanah Mat Nor, Syed Jamal Abdul Nasir Syed Mohamad
      Pages 167-178

    12. Supply Chain Robustness and Resilience for Firm’s Sustainability: Case Studies on Electronics Industry

      • Ainul Haniza Mohd Rashid, Siew-Phaik Loke
      Pages 179-188

    13. Generation Y and Job Satisfaction: Work Styles, Professional Expectations, and Career Concerns

      • Sharizan Sharkawi, Amina Josetta Kayani, Mazlina Ahmad Zayadah
      Pages 189-199
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Keywords

About this book

The proceedings of the 1st AAGBS International Conference on Business Management 2014 (AiCoBM 2014), held in Penang, Malaysia, gathers 57 refereed papers. They cover areas relating to various aspects of business management and reflect the conference’s three main themes (management and marketing, economics and finance, and entrepreneurship) and present original papers contributed by researchers, scholars, professionals and postgraduate students. They address a range of disciplines that encompass each of the main themes. Using basic and applied research findings together with case studies they provide valuable information on current research trends in business management, international business, marketing, economics, finance, Islamic finance and economics, and entrepreneurship.

Editors and Affiliations

  • Universiti Teknologi MARA, Shah Alam, Malaysia

    Jaafar Pyeman, Wan Edura Wan Rashid, Azlina Hanif, Syed Jamal Abdul Nasir Syed Mohamad, Peck Leong Tan

About the editors

Associate Professor Dr. Jaafar Pyeman is a Director of Arshad Ayub Graduate Business School (AAGBS), Universiti Teknologi MARA (UiTM), Malaysia. He obtained his MBA from University of Hull, United Kingdom and PhD from UiTM. He has broad experiences in leading the organizations as he was previously appointed as Deputy Dean of the Faculty of Business Management UiTM, Head of Professional & Offshore Program at AAGBS and Head of Postgraduate Studies at Malaysia Institute of Transport (MITRANS). He is a Fellow of Institute of Business Excellent (IBE) and MITRANS as well as a Secretary General of Malaysian Association of Learning and Development (MyLeaD). He is an active researcher, presented numerous research papers and he has published many papers in national and international journals. He has also involved as a reviewer for international conferences such as International Conference on Science and Social Research and 2nd Terengganu International Business and Economic Conference.

Wan Edura is a Senior Lecturer of Faculty of Business Management, Universiti Teknologi MARA (UiTM), Shah Alam, Malaysia. She is also the Head for Center of Integrated Information and Publication, Institute of Business Excellence at UiTM, Shah Alam.

Azlina Hanif is the Deputy Director (by Research) and a Senior Lecturer at Arshad Ayub Graduate Business School, Universiti Teknologi MARA, Shah Alam, Malaysia.

Syed Jamal Abdul Nasir is an Associate Professor at Arshad Ayub Graduate Business School, Universiti Teknologi MARA, Shah Alam, Malaysia.

Tan Peck Leong is a Senior Lecturer at Arshad Ayub Graduate Business School, Universiti Teknologi MARA, Shah Alam, Malaysia.

Bibliographic Information

  • Book Title: Proceedings of the 1st AAGBS International Conference on Business Management 2014 (AiCoBM 2014)

  • Editors: Jaafar Pyeman, Wan Edura Wan Rashid, Azlina Hanif, Syed Jamal Abdul Nasir Syed Mohamad, Peck Leong Tan

  • DOI: https://doi.org/10.1007/978-981-287-426-9

  • Publisher: Springer Singapore

  • eBook Packages: Business and Management, Business and Management (R0)

  • Copyright Information: Springer Science+Business Media Singapore 2016

  • Hardcover ISBN: 978-981-287-425-2Published: 11 August 2015

  • Softcover ISBN: 978-981-10-1225-9Published: 23 October 2016

  • eBook ISBN: 978-981-287-426-9Published: 30 July 2015

  • Edition Number: 1

  • Number of Pages: XII, 653

  • Number of Illustrations: 29 b/w illustrations, 31 illustrations in colour

  • Topics: Entrepreneurship, Public Economics, Marketing, Management

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