Overview
- The book fills a gap by synthesizing practically relevant knowledge about improving strategic alignment and their application in real business situations
- Embedded in an easy to read, convincing story
- Seven case studies from international organizations describe interventions to improve their strategic alignments
- Includes supplementary material: sn.pub/extras
- Includes supplementary material: sn.pub/extras
Part of the book series: Management for Professionals (MANAGPROF)
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Keywords
- Business Intelligence
- Corporate Performance Management
- Key Performance Indicators
- Strategic Management
- Strategy Execution
About this book
Turbulent times create a threat for the survival of organizations while also offering new opportunities. This book uses many examples to demonstrate how an improved strategic management approach, leveraging established management concepts in conjunction with the innovative technology solutions offered by business intelligence, can lead to improved results. The book presents the three main barriers to an effective strategy execution and how they can be overcome. Creating a shared understanding of the strategy on all levels of the organization using a Value ScorecardTM and following the Strategic Alignment ProcessTM enables organizations to measure and monitor performance. The Strategic Alignment Remote ControlTM is presented as the ultimate tool for managers to remain in control of their business.
Seven Case Studies from different industries across the globe provide examples how the organizational performance can be improved. They include companies like Daimler, Tetra-Pak, Würth, Germany's Federal Employment Agency, City of Aix-Les-Bains, and Giesecke & Devrient. Additional examples from organizations like Disney, Marriott, Volkswagen, Avis, FedEx, and Harrahs help to demonstrate how the application of the introduced concepts adds a unique value.
Additional details and the free Strategy Execution Effectiveness Survey are available at: www.strategicbusinessintelligence.com
Authors and Affiliations
Bibliographic Information
Book Title: Effective Strategy Execution
Book Subtitle: Improving Performance with Business Intelligence
Authors: Bernd Heesen
Series Title: Management for Professionals
Publisher: Springer Berlin, Heidelberg
Copyright Information: Springer-Verlag Berlin Heidelberg 2012
Softcover ISBN: 978-3-642-43768-7Published: 22 February 2014
Series ISSN: 2192-8096
Series E-ISSN: 2192-810X
Edition Number: 1
Number of Pages: XVI, 228