Overview
- Is the second revised and extended edition
- Offers a broad overview of the most important statistical and multivariate methods
- Uses Excel, SPSS, Stata, and R showing readers how to perform even complex data analyses independently
Part of the book series: Springer Texts in Business and Economics (STBE)
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About this book
This comprehensive textbook equips students of economics and business, as well as industry professionals, with essential principles, techniques, and applications of applied statistics, statistical testing, and multivariate data analysis. Through real-world business examples, it illustrates the practical use of univariate, bivariate, and multivariate statistical methods.
The content spans a broad range of topics, from data collection and scaling to the presentation and fundamental univariate analysis of quantitative data, while also demonstrating advanced analytical techniques for exploring multivariate relationships. The book systematically covers all topics typically included in university-level courses on statistics and advanced applied data analysis. Beyond theoretical discussion, it offers hands-on guidance for using statistical software tools such as Excel, SPSS, Stata, and R.
In this completely revised and updated second edition, new sections on logistic regression are included, along with enhanced examples and solutions using R for all covered statistical methods. This edition provides a robust resource for mastering applied statistics in both academic and professional settings.
Keywords
Table of contents (14 chapters)
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Front Matter
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Back Matter
Authors and Affiliations
About the author
Thomas Cleff is Professor of Quantitative Methods for Business and Economics and has been Dean of the Business School at Pforzheim University for more than 10 years. He is a member of many international academic advisory boards worldwide and an expert in international accreditation and academic partnerships. His research focuses on quantitative analysis in international marketing, innovation research and brand research.
Bibliographic Information
Book Title: Applied Statistics and Multivariate Data Analysis for Business and Economics
Book Subtitle: A Modern Approach Using R, SPSS, Stata, and Excel
Authors: Thomas Cleff
Series Title: Springer Texts in Business and Economics
DOI: https://doi.org/10.1007/978-3-031-78070-7
Publisher: Springer Cham
eBook Packages: Economics and Finance, Economics and Finance (R0)
Copyright Information: The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerland AG 2025
Hardcover ISBN: 978-3-031-78069-1Published: 06 March 2025
Softcover ISBN: 978-3-031-78072-1Due: 20 March 2026
eBook ISBN: 978-3-031-78070-7Published: 05 March 2025
Series ISSN: 2192-4333
Series E-ISSN: 2192-4341
Edition Number: 2
Number of Pages: XXV, 555
Number of Illustrations: 170 b/w illustrations, 143 illustrations in colour
Topics: Econometrics, Statistics, general, Statistics for Business, Management, Economics, Finance, Insurance, Statistics for Social Sciences, Humanities, Law, Statistics and Computing/Statistics Programs