Femininities and Masculinities in the Digital Age

1. Front Matter

   Pages i-xv

   PDF

2. Introduction

   • Karl Kaser

   Pages 1-22

3. The Balkans and South Caucasus – Eurasia Minor

   • Karl Kaser

   Pages 23-56

4. Patriarchies, Femininities and Masculinities

   • Karl Kaser

   Pages 57-95

5. Producers, Agents, and Transmitters

   • Karl Kaser

   Pages 97-132

6. Veiling-Chic Cultures

   • Karl Kaser

   Pages 133-169

7. Porno-Chic Cultures

   • Karl Kaser

   Pages 171-221

8. Back Matter

   Pages 223-240

   PDF

This book provides a fresh overview on the debate about the remarkable regression of gender equality in the Balkans and South Caucasus caused by the fall of socialism and by the revitalization of religion in Turkey. Contrary to the prevailing opinion of researchers who state continuous male domination, the book presents strong arguments for an alternative outlook. By contrasting the realia of gender relations with the utopia of new femininities and new masculinities driven by digital visual communication, the book provokingly concludes with the arrival of two utopias: the Marlboro Man – still authoritative but lonely – conquering and refusing family obligations; and with the emergence of a new femininity type – strong and beautiful. As such this book provides a great resource to anthropologists, demographers, sociologists, gender and media researchers and all those interested in feminist issues.

• Digital visuality and gender equality
• Veiling-chic cultures and porno-chic cultures
• Gender relations in Europe
• Gender relations in Eurasia
• Gender relations in the Balkans and the Caucasus
• Femininities and masculinities in Europe
• Femininities and masculinities in the Balkans
• Visual representation of femininities and masculinities
• Femininities and masculinities in the fashion industry
• Femininities and masculinities in advertising
• Gender relations in post-socialism
• Gender relations in Turkey
• Gender relations in Islam
• Gender relations and religion
• Gender and media
• New femininities and new masculinities

• Southeast European Hist & Anthropology, University of Graz, Graz, Austria

  Karl Kaser

Karl Kaser has been full professor of Southeastern European history and anthropology at the University of Graz, Austria, since 1996. His research focuses, among other topics, on gender relations and visual cultures. His most recent monographs are ‘Religion and Visual Cultures’ (2013, Ger) and ‘Hollywood in the Balkans’ (2018, Ger).

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