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Table of contents (11 chapters)
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Einleitung
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Grundlagen und Abgrenzung
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Marktstatus und -dynamik
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Strategien der Presseverlage
Keywords
About this book
About the author
Bibliographic Information
Book Title: Electronic Publishing
Book Subtitle: Strategien für das Verlagswesen
Authors: Alexander Haldemann
Series Title: Interaktives Marketing
DOI: https://doi.org/10.1007/978-3-663-05993-6
Publisher: Deutscher Universitätsverlag Wiesbaden
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eBook Packages: Springer Book Archive
Copyright Information: Springer Fachmedien Wiesbaden 2000
Softcover ISBN: 978-3-8244-7196-6Published: 28 July 2000
eBook ISBN: 978-3-663-05993-6Published: 08 March 2013
Series ISSN: 2628-2062
Series E-ISSN: 2628-2070
Edition Number: 1
Number of Pages: XVIII, 244
Number of Illustrations: 12 b/w illustrations
Topics: Business and Management, general