Corporate Social Responsibility in the Global Business World

1. Front Matter

   Pages i-xxxv

   PDF

2. Professionals’ CSR

   1. Front Matter

      Pages 1-1

      PDF

   2. A Critical Review of Corporate Social Responsibility Practices from a Marketing Perspective: Is Cause-Related Marketing Really a ‘Win–Win–Win’ Situation?

      • Hosei Hemat, Ulku Yuksel

      Pages 3-26

   3. Integrating Best Reporting Practices for Enhancing Corporate Social Responsibility

      • Ioana-Maria Dragu, Adriana Tiron-Tudor

      Pages 27-47

   4. An Examination of the Relationship Between Companies’ Corporate Social Responsibility (CSR) Activities and Consumers’ Purchase Behavior

      • Aslı Küçükaslan Ekmekçi

      Pages 49-73

3. Corporate Governance and Financial Crisis

   1. Front Matter

      Pages 75-75

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   2. CSR in a Model of Heterogeneous Firms, Financial Constraints and Economic Crisis

      • Luisa Giallonardo, Marcella Mulino

      Pages 77-91

   3. The Impact of Corporate Social Responsibility on Corporate Governance: The Rise of Standardization of CSR Principles

      • Mia Mahmudur Rahim

      Pages 93-113

   4. The Corporate Declaration Versus Corporate Practice: The Financial Crisis Perspective

      • Maria Aluchna

      Pages 115-133

   5. Corporate Social Responsibility Reporting and Directors’ Duties: The Australian Experience

      • Juliette Overland

      Pages 135-152

4. Not-for Profit Sector and SMEs

   1. Front Matter

      Pages 153-153

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   2. Social Responsibility: The Italian Case Within Public Administration

      • Patrizia Torrecchia, Carmela Gulluscio

      Pages 155-168

   3. To the Roots of Entrepreneurial Values: The Relationship with the Territory as a Driver for the Development of Corporate Social Responsibility—An Analysis of the Experiences of Italian SMEs

      • Del Baldo Mara

      Pages 169-189

   4. Social Responsibility and Health Care Public Sector: Some Notes on the Concept of “Value”

      • Patrizia Torrecchia, Carmela Gulluscio

      Pages 191-203

5. Ethics, Morality and CSR in Corporations

   1. Front Matter

      Pages 205-205

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   2. The Two Walmarts

      • Phillip Gordon

      Pages 207-217

   3. Cultural Heritage and Women: The Case of Beypazari

      • Melike Kaplan, Zuhal Yonca Odabas

      Pages 219-227

   4. The Challenges of a Peruvian Inclusive State

      • Vanina A. Farber

      Pages 229-244

   5. Dynamics Behind the ‘Moral Corruption’ of the Financial System

      • Özlem Arzu Azer

      Pages 245-260

   6. The Responsibilities of Corporations: An Analytical Appraisal

      • Abubakar Sadiq Kasum

      Pages 261-270

This book provides an overview of the application of Corporate Social Responsibility in businesses and corporations around the world. Primarily based on real cases, it focuses on different approaches to CSR from a global perspective. It provides a critique of the “wrong” practices often employed even by multinational organizations, and highlights the resultant negative effects. On the other hand the book demonstrates good examples that can help multinationals or even entire countries to achieve both a better reputation and increased profitability. “CSR in the Global Business World” is a rich resource of illustrative cases, serving both as a basis for ongoing research as well as for teaching purposes at the business school level. 

• Case Studies
• Financial Crisis
• Green Accounting
• Green Washing
• Multinational Companies

• Economics & Administrative Sciences, Marmara University, Beykoz Istanbul, Turkey

  Asli Yüksel Mermod

• London Metropolitan University London Metropolitan Business School, London, United Kingdom

  Samuel O.Idowu

Prof. Dr. Asli Yüksel Mermod is a professor for Business Administration at the University of Marmara, where she held previous positions as Assistant Professor and Associate Professor since 2002. She has been visiting professor Webster University in Geneva/Switzerland and at Bahcesehir University and Okan University in Istanbul. Dr. Samuel O. Idowu is Senior Lecturer at Metropolitan University, London/UK. He is editor-in-chief of the "Encyclopedia of Corporate Social Responsibility" and co-editor of the book series "CSR, Sustainability and Governance".

Policies and ethics