Overview
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Table of contents (25 chapters)
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Front Matter
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Introduction
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A Critique on Current Methods
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Idea Modification
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Front Matter
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Emotional Modification
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Front Matter
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Behavioral Modification
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Front Matter
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Keywords
About this book
Reviews
"Psychology has long been a major weapon in war. Taillard and Giscoppa investigate how simple techniques can affect our opinions, perceptions, emotions, and behaviour. There are lessons here for anyone looking to influence." - James Freedman, Creator, Magical Innovation : Psychological principles of magicians for business success
"A thought-provoking exploration into the underpinnings of how propaganda, collective motivation, and independent thought intersect. Sun Tzu's The Art of War meets How to Win Friends and Influence People." - Michelle Mann, M.Ed Mental Health Therapist
About the authors
Bibliographic Information
Book Title: Psychology and Modern Warfare
Book Subtitle: Idea Management in Conflict and Competition
Authors: Michael Taillard, Holly Giscoppa
DOI: https://doi.org/10.1057/9781137347329
Publisher: Palgrave Macmillan New York
eBook Packages: Palgrave Economics & Finance Collection, Economics and Finance (R0)
Copyright Information: Michael Taillard and Holly Giscoppa 2013
Hardcover ISBN: 978-1-137-34961-3Published: 18 December 2013
Softcover ISBN: 978-1-349-46798-3Published: 12 November 2015
eBook ISBN: 978-1-137-34732-9Published: 18 December 2013
Edition Number: 1
Number of Pages: XIII, 246
Number of Illustrations: 5 b/w illustrations
Topics: Operations Management, Operations Research/Decision Theory, Business Information Systems, Management, Business Strategy/Leadership, Psychology, general