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Marketing Letters

A Journal of Research in Marketing

Publishing model:

Overview

Marketing Letters rapidly publishes high-quality, succinct research papers on current marketing topics.

  • Emphasizes immediacy and current interest in the field of marketing.
  • Offers a medium for the truly rapid publication of research results.
  • Encourages submissions of empirical findings, methodological papers, and theoretical and conceptual insights.
  • Covers key areas including choice models, consumer behavior, management science, and marketing strategy and management.

Editors-in-Chief
  • Ashlee Humphreys,
  • Kanishka Misra,
  • Jeffrey R. Parker
Impact factor
3.6 (2022)
5 year impact factor
3.8 (2022)
Submission to first decision (median)
10 days
Downloads
422,046 (2023)

Latest articles

Journal updates

  • *NEW* Meet the 2024 Editors-in-Chief of Marketing Letters!

    We are delighted to announce that a new team of three Editors-in-Chief have taken the lead at Marketing Letters for 2024! They are Ashlee Humphreys (Northwestern University, USA), Kanishka Misra (University of California San Diego, USA), and Jeffrey R. Parker (University of Illinois Chicago, USA). You'll also find a spate of new names on the Editorial Board, and Umut Guler (Koç University, Turkey) is our new Chief Communication Officer. We extend our warmest welcome to our wonderful new team members. Here's to a terrific 2024!

  • Data Policy

    It is the policy of Marketing Letters to publish manuscripts only when the data collection materials, data, and the code used in the analyses are clearly and precisely documented and accessible to the review team and the journal's readers. Prospective submitters: please click the heading to read the journal's Data Policy statement in full.

  • Open Access in Marketing Letters

    Marketing Letters is Hybrid journal. By default, journal publications are paywalled and available subscription-only; authors are never asked to pay a fee at any stage of the editorial evaluation process. Following their paper's acceptance, authors may choose to publish in Open Access format to widen the reach of their work. If you're interested in publishing Open Access research in Marketing Letters, start by assessing your eligibility for funding—through Springer's Nature's Open Choice program as well as our fast-expanding Transformative agreements (scroll down) with a range of participating countries and institutions that cover open access costs for authors. View all of the Open Access articles in Marketing Letters here.

Journal information

Electronic ISSN
1573-059X
Print ISSN
0923-0645
Abstracted and indexed in
  1. ABS Academic Journal Quality Guide
  2. ANVUR
  3. Australian Business Deans Council (ABDC) Journal Quality List
  4. BFI List
  5. Baidu
  6. CLOCKSS
  7. CNKI
  8. CNPIEC
  9. Current Contents/Social & Behavioral Sciences
  10. Dimensions
  11. EBSCO
  12. ECONIS
  13. FNEGE
  14. Google Scholar
  15. JSTOR
  16. Naver
  17. OCLC WorldCat Discovery Service
  18. Portico
  19. ProQuest
  20. PsycINFO
  21. Research Papers in Economics (RePEc)
  22. SCImago
  23. SCOPUS
  24. Social Science Citation Index
  25. TD Net Discovery Service
  26. UGC-CARE List (India)
  27. Wanfang
Copyright information

Rights and permissions

Springer policies

© Springer Science+Business Media, LLC, part of Springer Nature

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